International marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
McGraw-Hill
2000
|
| Ausgabe: | European ed. |
| Schlagworte: | |
| Beschreibung: | XXI, 607 S. Ill., graph. Darst. |
| ISBN: | 0256236542 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV012876926 | ||
| 003 | DE-604 | ||
| 005 | 20081124 | ||
| 007 | t| | ||
| 008 | 991126s2000 xx ad|| |||| 00||| eng d | ||
| 020 | |a 0256236542 |9 0-256-23654-2 | ||
| 035 | |a (OCoLC)230740029 | ||
| 035 | |a (DE-599)BVBBV012876926 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-N2 |a DE-1051 |a DE-859 | ||
| 082 | 0 | |a 658.848 |2 21 | |
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 100 | 1 | |a Cateora, Philip R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a International marketing |c Philip R. Cateora and Pervez N. Ghauri |
| 250 | |a European ed. | ||
| 264 | 1 | |a London [u.a.] |b McGraw-Hill |c 2000 | |
| 300 | |a XXI, 607 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Export marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Ghauri, Pervez N. |e Verfasser |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-008764917 | |
Datensatz im Suchindex
| _version_ | 1817046794744365056 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Cateora, Philip R. Ghauri, Pervez N. |
| author_facet | Cateora, Philip R. Ghauri, Pervez N. |
| author_role | aut aut |
| author_sort | Cateora, Philip R. |
| author_variant | p r c pr prc p n g pn png |
| building | Verbundindex |
| bvnumber | BV012876926 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)230740029 (DE-599)BVBBV012876926 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | European ed. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000 c 4500</leader><controlfield tag="001">BV012876926</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20081124</controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">991126s2000 xx ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0256236542</subfield><subfield code="9">0-256-23654-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)230740029</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV012876926</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-859</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.848</subfield><subfield code="2">21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Cateora, Philip R.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">International marketing</subfield><subfield code="c">Philip R. Cateora and Pervez N. Ghauri</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">European ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London [u.a.]</subfield><subfield code="b">McGraw-Hill</subfield><subfield code="c">2000</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXI, 607 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Export marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4123623-3</subfield><subfield code="a">Lehrbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ghauri, Pervez N.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-008764917</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV012876926 |
| illustrated | Illustrated |
| indexdate | 2024-11-29T09:00:59Z |
| institution | BVB |
| isbn | 0256236542 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008764917 |
| oclc_num | 230740029 |
| open_access_boolean | |
| owner | DE-N2 DE-1051 DE-859 |
| owner_facet | DE-N2 DE-1051 DE-859 |
| physical | XXI, 607 S. Ill., graph. Darst. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Cateora, Philip R. Verfasser aut International marketing Philip R. Cateora and Pervez N. Ghauri European ed. London [u.a.] McGraw-Hill 2000 XXI, 607 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Export marketing Marketing (DE-588)4037589-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Ghauri, Pervez N. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Cateora, Philip R. Ghauri, Pervez N. International marketing Export marketing Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4125431-4 (DE-588)4123623-3 |
| title | International marketing |
| title_auth | International marketing |
| title_exact_search | International marketing |
| title_full | International marketing Philip R. Cateora and Pervez N. Ghauri |
| title_fullStr | International marketing Philip R. Cateora and Pervez N. Ghauri |
| title_full_unstemmed | International marketing Philip R. Cateora and Pervez N. Ghauri |
| title_short | International marketing |
| title_sort | international marketing |
| topic | Export marketing Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Export marketing Marketing Internationales Marketing Lehrbuch |
| work_keys_str_mv | AT cateoraphilipr internationalmarketing AT ghauripervezn internationalmarketing |