Cases in consumer behaviour:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Chichester [u.a.]
Wiley
1999
|
| Schlagworte: | |
| Online-Zugang: | Publisher description Table of Contents Inhaltsverzeichnis |
| Beschreibung: | X, 170 S. Ill., graph. Darst. |
| ISBN: | 0471987816 |
Internformat
MARC
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| 245 | 1 | 0 | |a Cases in consumer behaviour |c ed. by Gerrit Antonides ... |
| 264 | 1 | |a Chichester [u.a.] |b Wiley |c 1999 | |
| 300 | |a X, 170 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 7 | |a Consommateurs - Europe - Cas, Études de |2 ram | |
| 650 | 7 | |a Consumentengedrag |2 gtt | |
| 650 | 4 | |a Consumer behavior - Europe - Case studies | |
| 650 | 4 | |a Consumers - Europe - Case studies | |
| 650 | 4 | |a Consumer behavior -- Europe -- Case studies | |
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Datensatz im Suchindex
| _version_ | 1804127409679630336 |
|---|---|
| adam_text | Contents ^^^^^H
About the editors vii
The authors viii
Introduction 1
1 Hold me, thrill me, taste me, love me 7
Damien McLoughlin
2 Yarner Water 17
Ann Fagraeus, Maths Lundgren and Hans Rynnel
—^^
3 The Body Shop: societal values in the store C 23)
Gerrit Antonides
4 Attitudes towards recycling of household waste 31
Maria Piacentini
5 The case of the model railway purchase 39)
Erich Kirchler and Christa Rodler
6 But marriage means sharing doesn t it ... ? 49
Carole B. Burgoyne
7 NO ONE BUYS NO NAME TRAINERS . . . ( 55
Margaret K. Hogg and Samantha C. Herelle Xv —J
vi Cases in Consumer Behaviour
8 I m in control 59
JacobineJ. Mannak and Jan P.L. Schoormans
9 Product placement 67
Daniel Read
10 Advertising with power or suspicion? k J^)
Mark D. de Kruijk and W. Fred van Raaij
11 Food shopping styles in Hungary 81
Judit Simon, Agnes Hofmeister Toth and Tamas Gyulavari
12 Hurry only whilst stocks last . . . ? 93
Erica J. Betts and Peter J. McGoldrick
13 Consumer borrowing decisions 1^1
Rob Ranyard
14 A SINGLE CURRENCY FOR EUROPE THE EURO *^5
W. Fred van Raaij and Yvonne M. van Everdingen
15 Age lite H3
Petra L. Klumb
16 Dissatisfied with doing the dishes H^
Joost Loef
17JThe behaviour of the young towards luxury products 123
Danielle Alleres
( I^Pasta in Europe 133
^ George G. Panigyrakis and Cleopatra A. Veloutsou
19 Andrex comes out of the closet 1^1
Adrienne Yentis and Julian Bond
(^2^ Consumers evaluations of products labelled Made in Europe 157
Giinter Schweiger, Gerald Hiiubl and Geroen Friederes
|
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| dewey-full | 658.8/342 658.8/34221 |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV012741847 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:32:54Z |
| institution | BVB |
| isbn | 0471987816 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008664561 |
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| physical | X, 170 S. Ill., graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Wiley |
| record_format | marc |
| spelling | Cases in consumer behaviour ed. by Gerrit Antonides ... Chichester [u.a.] Wiley 1999 X, 170 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Consommateurs - Attitudes - Europe - Cas, Études de ram Consommateurs - Europe - Cas, Études de ram Consumentengedrag gtt Consumer behavior - Europe - Case studies Consumers - Europe - Case studies Consumer behavior -- Europe -- Case studies Consumers -- Europe -- Case studies Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Europa Europa (DE-588)4015701-5 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Europa (DE-588)4015701-5 g Verbraucherverhalten (DE-588)4062644-1 s DE-604 Antonides, Gerrit Sonstige oth http://www.loc.gov/catdir/description/wiley031/98054170.html Publisher description http://www.loc.gov/catdir/toc/onix01/98054170.html Table of Contents HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008664561&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Cases in consumer behaviour Consommateurs - Attitudes - Europe - Cas, Études de ram Consommateurs - Europe - Cas, Études de ram Consumentengedrag gtt Consumer behavior - Europe - Case studies Consumers - Europe - Case studies Consumer behavior -- Europe -- Case studies Consumers -- Europe -- Case studies Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4015701-5 (DE-588)4522595-3 |
| title | Cases in consumer behaviour |
| title_auth | Cases in consumer behaviour |
| title_exact_search | Cases in consumer behaviour |
| title_full | Cases in consumer behaviour ed. by Gerrit Antonides ... |
| title_fullStr | Cases in consumer behaviour ed. by Gerrit Antonides ... |
| title_full_unstemmed | Cases in consumer behaviour ed. by Gerrit Antonides ... |
| title_short | Cases in consumer behaviour |
| title_sort | cases in consumer behaviour |
| topic | Consommateurs - Attitudes - Europe - Cas, Études de ram Consommateurs - Europe - Cas, Études de ram Consumentengedrag gtt Consumer behavior - Europe - Case studies Consumers - Europe - Case studies Consumer behavior -- Europe -- Case studies Consumers -- Europe -- Case studies Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consommateurs - Attitudes - Europe - Cas, Études de Consommateurs - Europe - Cas, Études de Consumentengedrag Consumer behavior - Europe - Case studies Consumers - Europe - Case studies Consumer behavior -- Europe -- Case studies Consumers -- Europe -- Case studies Verbraucherverhalten Europa Fallstudiensammlung |
| url | http://www.loc.gov/catdir/description/wiley031/98054170.html http://www.loc.gov/catdir/toc/onix01/98054170.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008664561&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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