Geography and tourism marketing:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Haworth Press
1997
|
| Schriftenreihe: | The travel & tourism marketing series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Auch als: Journal of Travel & Tourism Marketing, Vol. 6, 3/4, 1997 |
| Beschreibung: | 186 S. Ill., graph. Darst., Kt. |
| ISBN: | 078900335X 0789003368 |
Internformat
MARC
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| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Toeristenindustrie |2 gtt | |
| 650 | 4 | |a Tourisme - Marketing | |
| 650 | 7 | |a Tourisme - Marketing |2 ram | |
| 650 | 4 | |a Tourism |x Marketing | |
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Datensatz im Suchindex
| _version_ | 1804127398413729792 |
|---|---|
| adam_text | GEOGRAPHY AND TOURISM MARKETING MARTIN OPPERMANN EDITOR THE HAWORTH
PRESS, INC. NEW YORK * LONDON GEOGRAPHY AND TOURISM MARKETING CONTENTS
GEOGRAPHY S CHANGING ROLE IN TOURISM MARKETING 1 MARTIN OPPERMANN
TRAVELER GEOGRAPHIC ORIGIN AND MARKET SEGMENTATION FOR SMALL ISLAND
NATIONS: THE BARBADOS CASE 5 LAUREL J. REID STANLEY D. REID MARKETING
EUROPEAN TOURISM PRODUCTS VIA INTERNET/WWW 23 CARL H. MARCUSSEN GIS
APPLICATIONS IN TOURISM MARKETING: CURRENT USES, AN EXPERIMENTAL
APPLICATION AND FUTURE PROSPECTS 35 STEFANIA BERTAZZON GEOFFREY CROUCH
DIANNE DRAPER NIGEL WATERS GEOGRAPHY, MARKETING AND THE SELLING OF
PLACES 61 C. MICHAEL HALL TOURISM MARKETS AND MARKETING IN SARAWAK,
MALAYSIA 85 DOUGLAS G. PEARCE BIG SUCCESS, BIG MISTAKE, AT BIG BANANA:
MARKETING STRATEGIES IN ROAD-SIDE ATTRACTIONS AND THEME PARKS 103 NEIL
LEIPER ANALYSING THE PROMOTION, PRODUCT AND VISITOR EXPECTATIONS OF
URBAN TOURISM: AUCKLAND, NEW ZEALAND AS A CASE STUDY 123 GLENDA R.
LAWTON STEPHEN J. PAGE DESTINATION MARKETING: MEASURING THE
EFFECTIVENESS OF BROCHURES 143 ZONGQING ZHOU MOTIVATION, PARTICIPATION,
AND PREFERENCE: A MULTI-SEGMENTATION APPROACH OF THE AUSTRALIAN NATURE
TRAVEL MARKET 159 CHENG-TE LANG JOSEPH T. O LEARY INDEX 181 ALL HAWORTH
BOOKS AND JOURNALS O O ARE PRINTED ON CERTIFIED ACID-FREE PAPER
|
| any_adam_object | 1 |
| building | Verbundindex |
| bvnumber | BV012731991 |
| callnumber-first | G - Geography, Anthropology, Recreation |
| callnumber-label | G155 |
| callnumber-raw | G155.A1 |
| callnumber-search | G155.A1 |
| callnumber-sort | G 3155 A1 |
| callnumber-subject | G - General Geography |
| classification_rvk | QQ 960 |
| ctrlnum | (OCoLC)37220820 (DE-599)BVBBV012731991 |
| dewey-full | 338.4/791 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4/791 |
| dewey-search | 338.4/791 |
| dewey-sort | 3338.4 3791 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV012731991 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:32:43Z |
| institution | BVB |
| isbn | 078900335X 0789003368 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008656935 |
| oclc_num | 37220820 |
| open_access_boolean | |
| owner | DE-M347 DE-824 |
| owner_facet | DE-M347 DE-824 |
| physical | 186 S. Ill., graph. Darst., Kt. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | Haworth Press |
| record_format | marc |
| series2 | The travel & tourism marketing series |
| spelling | Geography and tourism marketing Martin Oppermann, ed. New York [u.a.] Haworth Press 1997 186 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier The travel & tourism marketing series Auch als: Journal of Travel & Tourism Marketing, Vol. 6, 3/4, 1997 Geografische aspecten gtt Marketing gtt Toeristenindustrie gtt Tourisme - Marketing Tourisme - Marketing ram Tourism Marketing Umwelt (DE-588)4061616-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf Umwelt (DE-588)4061616-2 s Tourismus (DE-588)4018406-7 s Marketing (DE-588)4037589-4 s DE-604 Oppermann, Martin Sonstige oth GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008656935&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Geography and tourism marketing Geografische aspecten gtt Marketing gtt Toeristenindustrie gtt Tourisme - Marketing Tourisme - Marketing ram Tourism Marketing Umwelt (DE-588)4061616-2 gnd Marketing (DE-588)4037589-4 gnd Tourismus (DE-588)4018406-7 gnd |
| subject_GND | (DE-588)4061616-2 (DE-588)4037589-4 (DE-588)4018406-7 |
| title | Geography and tourism marketing |
| title_auth | Geography and tourism marketing |
| title_exact_search | Geography and tourism marketing |
| title_full | Geography and tourism marketing Martin Oppermann, ed. |
| title_fullStr | Geography and tourism marketing Martin Oppermann, ed. |
| title_full_unstemmed | Geography and tourism marketing Martin Oppermann, ed. |
| title_short | Geography and tourism marketing |
| title_sort | geography and tourism marketing |
| topic | Geografische aspecten gtt Marketing gtt Toeristenindustrie gtt Tourisme - Marketing Tourisme - Marketing ram Tourism Marketing Umwelt (DE-588)4061616-2 gnd Marketing (DE-588)4037589-4 gnd Tourismus (DE-588)4018406-7 gnd |
| topic_facet | Geografische aspecten Marketing Toeristenindustrie Tourisme - Marketing Tourism Marketing Umwelt Tourismus |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008656935&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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