Kotler on marketing: how to create, win, and dominate markets
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Free Press
1999
|
| Schlagworte: | |
| Online-Zugang: | Contributor biographical information Publisher description Table of contents |
| Beschreibung: | XIV, 257 S. |
| ISBN: | 0684850338 |
Internformat
MARC
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| 245 | 1 | 0 | |a Kotler on marketing |b how to create, win, and dominate markets |c Philip Kotler |
| 246 | 1 | 3 | |a On marketing |
| 264 | 1 | |a New York, NY |b Free Press |c 1999 | |
| 300 | |a XIV, 257 S. | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing - Gestion | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing |x Management | |
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| 856 | 4 | |u http://www.loc.gov/catdir/bios/simon051/98043626.html |3 Contributor biographical information | |
| 856 | 4 | |u http://www.loc.gov/catdir/description/simon031/98043626.html |3 Publisher description | |
| 856 | 4 | |u http://lcweb.loc.gov/catdir/toc/98-43626.html |3 Table of contents | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008574069 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Kotler, Philip 1931- |
| author_GND | (DE-588)121409600 |
| author_facet | Kotler, Philip 1931- |
| author_role | aut |
| author_sort | Kotler, Philip 1931- |
| author_variant | p k pk |
| building | Verbundindex |
| bvnumber | BV012622469 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13.K638 1999 |
| callnumber-search | HF5415.13.K638 1999 |
| callnumber-sort | HF 45415.13 K638 41999 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| classification_tum | WIR 800f |
| ctrlnum | (OCoLC)40251511 (DE-599)BVBBV012622469 |
| dewey-full | 658.8 658.821 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 658.8 21 |
| dewey-search | 658.8 658.8 21 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV012622469 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:30:47Z |
| institution | BVB |
| isbn | 0684850338 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008574069 |
| oclc_num | 40251511 |
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| physical | XIV, 257 S. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Free Press |
| record_format | marc |
| spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Kotler on marketing how to create, win, and dominate markets Philip Kotler On marketing New York, NY Free Press 1999 XIV, 257 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-188 Marketingmanagement (DE-588)4168907-0 s http://www.loc.gov/catdir/bios/simon051/98043626.html Contributor biographical information http://www.loc.gov/catdir/description/simon031/98043626.html Publisher description http://lcweb.loc.gov/catdir/toc/98-43626.html Table of contents |
| spellingShingle | Kotler, Philip 1931- Kotler on marketing how to create, win, and dominate markets Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 |
| title | Kotler on marketing how to create, win, and dominate markets |
| title_alt | On marketing |
| title_auth | Kotler on marketing how to create, win, and dominate markets |
| title_exact_search | Kotler on marketing how to create, win, and dominate markets |
| title_full | Kotler on marketing how to create, win, and dominate markets Philip Kotler |
| title_fullStr | Kotler on marketing how to create, win, and dominate markets Philip Kotler |
| title_full_unstemmed | Kotler on marketing how to create, win, and dominate markets Philip Kotler |
| title_short | Kotler on marketing |
| title_sort | kotler on marketing how to create win and dominate markets |
| title_sub | how to create, win, and dominate markets |
| topic | Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Gestion Marketing Marketing Management Marketingmanagement |
| url | http://www.loc.gov/catdir/bios/simon051/98043626.html http://www.loc.gov/catdir/description/simon031/98043626.html http://lcweb.loc.gov/catdir/toc/98-43626.html |
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