The voice of business: Hill & Knowlton and postwar public relations
In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relation...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chapel Hill [u.a.]
Univ. of North Carolina Press
1999
|
| Schriftenreihe: | The Luther Hartwell Hodges series on business, society, and the state
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners The Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II |
| Beschreibung: | XII, 261 S. Ill. |
| ISBN: | 0807824399 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV012578446 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 990527s1999 a||| |||| 00||| eng d | ||
| 020 | |a 0807824399 |9 0-8078-2439-9 | ||
| 035 | |a (OCoLC)38392246 | ||
| 035 | |a (DE-599)BVBBV012578446 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-12 | ||
| 050 | 0 | |a HD59.6.U6 | |
| 082 | 0 | |a 331.7/616592/0973 |2 21 | |
| 100 | 1 | |a Miller, Karen S. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The voice of business |b Hill & Knowlton and postwar public relations |c Karen S. Miller |
| 264 | 1 | |a Chapel Hill [u.a.] |b Univ. of North Carolina Press |c 1999 | |
| 300 | |a XII, 261 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The Luther Hartwell Hodges series on business, society, and the state | |
| 520 | 3 | |a In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners | |
| 520 | |a The Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II | ||
| 610 | 1 | 4 | |a Hill & Knowlton, Inc - History |
| 610 | 1 | 4 | |a Hill and Knowlton, inc - Histoire |
| 610 | 2 | 4 | |a Hill and Knowlton, Inc. |x History |
| 610 | 2 | 7 | |a Hill and Knowlton International |0 (DE-588)807181-0 |2 gnd |9 rswk-swf |
| 648 | 7 | |a Geschichte 1933-1999 |2 gnd |9 rswk-swf | |
| 650 | 4 | |a Agences de relations publiques - États-Unis - Histoire | |
| 650 | 7 | |a Bedrijfsgeschiedenis (wetenschap) |2 gtt | |
| 650 | 4 | |a Opinion publique - États-Unis | |
| 650 | 4 | |a Politique mondiale - 1945- - Opinion publique | |
| 650 | 7 | |a Public relations |2 gtt | |
| 650 | 4 | |a Geschichte | |
| 650 | 4 | |a Public opinion |z United States | |
| 650 | 4 | |a Public relations firms |z United States |x History | |
| 650 | 4 | |a World politics |y 1945-1989 |x Public opinion | |
| 650 | 4 | |a World politics |y 1989- |x Public opinion | |
| 651 | 4 | |a USA | |
| 689 | 0 | 0 | |a Hill and Knowlton International |0 (DE-588)807181-0 |D b |
| 689 | 0 | 1 | |a Geschichte 1933-1999 |A z |
| 689 | 0 | |5 DE-604 | |
| 856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008542060&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008542060 | ||
Datensatz im Suchindex
| _version_ | 1804127227372109824 |
|---|---|
| adam_text | CONTENTS Acknowledgments xi
Abbreviations xiii
Introduction 1
PART ONE. POLICIES AND PRACTICES
1 Forged in Steel: Founding Hill and Knowlton 9
2 Air Power Is Peace Power:
Postwar Trade Association Public Relations 29
3 Client as Consumer: Selling Hill and Knowlton 51
PART TWO. INFLUENCING DISCOURSE
4 The Great Margarine Controversy: Public Relations and Politics 71
5 The Mills Are Seized: Public Relations and Public Discourse 91
6 Smoke and Mirrors: Public Relations and the News Media 121
PART THREE. CHANGES AT HILL AND KNOWLTON
7 A Voice with an Accent: Hill and Knowlton Abroad 149
8 Hill and Knowlton since 1955 169
9 Hill and Knowlton and Postwar America 189
Appendix. Client Lists 195
Notes 199
Bibliography 231
Index 253
TT.TTTSTRATIONS John Wiley Hill in the 1940s 21
Tour of the Crosley Talking Kitchen, arranged by H K 23
John Hill with Douglas PR executive A. M. Rocky Rochlen 39
John Hill in 1956 171
John Mapes 172
|
| any_adam_object | 1 |
| author | Miller, Karen S. |
| author_facet | Miller, Karen S. |
| author_role | aut |
| author_sort | Miller, Karen S. |
| author_variant | k s m ks ksm |
| building | Verbundindex |
| bvnumber | BV012578446 |
| callnumber-first | H - Social Science |
| callnumber-label | HD59 |
| callnumber-raw | HD59.6.U6 |
| callnumber-search | HD59.6.U6 |
| callnumber-sort | HD 259.6 U6 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| ctrlnum | (OCoLC)38392246 (DE-599)BVBBV012578446 |
| dewey-full | 331.7/616592/0973 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 331 - Labor economics |
| dewey-raw | 331.7/616592/0973 |
| dewey-search | 331.7/616592/0973 |
| dewey-sort | 3331.7 6616592 3973 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| era | Geschichte 1933-1999 gnd |
| era_facet | Geschichte 1933-1999 |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02659nam a2200553 c 4500</leader><controlfield tag="001">BV012578446</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">990527s1999 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0807824399</subfield><subfield code="9">0-8078-2439-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)38392246</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV012578446</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD59.6.U6</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">331.7/616592/0973</subfield><subfield code="2">21</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Miller, Karen S.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">The voice of business</subfield><subfield code="b">Hill & Knowlton and postwar public relations</subfield><subfield code="c">Karen S. Miller</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chapel Hill [u.a.]</subfield><subfield code="b">Univ. of North Carolina Press</subfield><subfield code="c">1999</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XII, 261 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">The Luther Hartwell Hodges series on business, society, and the state</subfield></datafield><datafield tag="520" ind1="3" ind2=" "><subfield code="a">In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">The Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II</subfield></datafield><datafield tag="610" ind1="1" ind2="4"><subfield code="a">Hill & Knowlton, Inc - History</subfield></datafield><datafield tag="610" ind1="1" ind2="4"><subfield code="a">Hill and Knowlton, inc - Histoire</subfield></datafield><datafield tag="610" ind1="2" ind2="4"><subfield code="a">Hill and Knowlton, Inc.</subfield><subfield code="x">History</subfield></datafield><datafield tag="610" ind1="2" ind2="7"><subfield code="a">Hill and Knowlton International</subfield><subfield code="0">(DE-588)807181-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="648" ind1=" " ind2="7"><subfield code="a">Geschichte 1933-1999</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Agences de relations publiques - États-Unis - Histoire</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Bedrijfsgeschiedenis (wetenschap)</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Opinion publique - États-Unis</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Politique mondiale - 1945- - Opinion publique</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Public relations</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Geschichte</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public opinion</subfield><subfield code="z">United States</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations firms</subfield><subfield code="z">United States</subfield><subfield code="x">History</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">World politics</subfield><subfield code="y">1945-1989</subfield><subfield code="x">Public opinion</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">World politics</subfield><subfield code="y">1989-</subfield><subfield code="x">Public opinion</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">USA</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Hill and Knowlton International</subfield><subfield code="0">(DE-588)807181-0</subfield><subfield code="D">b</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Geschichte 1933-1999</subfield><subfield code="A">z</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008542060&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-008542060</subfield></datafield></record></collection> |
| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV012578446 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:30:00Z |
| institution | BVB |
| isbn | 0807824399 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008542060 |
| oclc_num | 38392246 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | XII, 261 S. Ill. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Univ. of North Carolina Press |
| record_format | marc |
| series2 | The Luther Hartwell Hodges series on business, society, and the state |
| spelling | Miller, Karen S. Verfasser aut The voice of business Hill & Knowlton and postwar public relations Karen S. Miller Chapel Hill [u.a.] Univ. of North Carolina Press 1999 XII, 261 S. Ill. txt rdacontent n rdamedia nc rdacarrier The Luther Hartwell Hodges series on business, society, and the state In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners The Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II Hill & Knowlton, Inc - History Hill and Knowlton, inc - Histoire Hill and Knowlton, Inc. History Hill and Knowlton International (DE-588)807181-0 gnd rswk-swf Geschichte 1933-1999 gnd rswk-swf Agences de relations publiques - États-Unis - Histoire Bedrijfsgeschiedenis (wetenschap) gtt Opinion publique - États-Unis Politique mondiale - 1945- - Opinion publique Public relations gtt Geschichte Public opinion United States Public relations firms United States History World politics 1945-1989 Public opinion World politics 1989- Public opinion USA Hill and Knowlton International (DE-588)807181-0 b Geschichte 1933-1999 z DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008542060&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Miller, Karen S. The voice of business Hill & Knowlton and postwar public relations Hill & Knowlton, Inc - History Hill and Knowlton, inc - Histoire Hill and Knowlton, Inc. History Hill and Knowlton International (DE-588)807181-0 gnd Agences de relations publiques - États-Unis - Histoire Bedrijfsgeschiedenis (wetenschap) gtt Opinion publique - États-Unis Politique mondiale - 1945- - Opinion publique Public relations gtt Geschichte Public opinion United States Public relations firms United States History World politics 1945-1989 Public opinion World politics 1989- Public opinion |
| subject_GND | (DE-588)807181-0 |
| title | The voice of business Hill & Knowlton and postwar public relations |
| title_auth | The voice of business Hill & Knowlton and postwar public relations |
| title_exact_search | The voice of business Hill & Knowlton and postwar public relations |
| title_full | The voice of business Hill & Knowlton and postwar public relations Karen S. Miller |
| title_fullStr | The voice of business Hill & Knowlton and postwar public relations Karen S. Miller |
| title_full_unstemmed | The voice of business Hill & Knowlton and postwar public relations Karen S. Miller |
| title_short | The voice of business |
| title_sort | the voice of business hill knowlton and postwar public relations |
| title_sub | Hill & Knowlton and postwar public relations |
| topic | Hill & Knowlton, Inc - History Hill and Knowlton, inc - Histoire Hill and Knowlton, Inc. History Hill and Knowlton International (DE-588)807181-0 gnd Agences de relations publiques - États-Unis - Histoire Bedrijfsgeschiedenis (wetenschap) gtt Opinion publique - États-Unis Politique mondiale - 1945- - Opinion publique Public relations gtt Geschichte Public opinion United States Public relations firms United States History World politics 1945-1989 Public opinion World politics 1989- Public opinion |
| topic_facet | Hill & Knowlton, Inc - History Hill and Knowlton, inc - Histoire Hill and Knowlton, Inc. History Hill and Knowlton International Agences de relations publiques - États-Unis - Histoire Bedrijfsgeschiedenis (wetenschap) Opinion publique - États-Unis Politique mondiale - 1945- - Opinion publique Public relations Geschichte Public opinion United States Public relations firms United States History World politics 1945-1989 Public opinion World politics 1989- Public opinion USA |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008542060&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT millerkarens thevoiceofbusinesshillknowltonandpostwarpublicrelations |