International marketing: [1] [Lehrbuch]
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Forth Worth [u.a.]
Dryden Press
1998
|
| Ausgabe: | 5. ed. |
| Schriftenreihe: | The Dryden Press series in marketing
|
| Beschreibung: | XXIX, 860, 16 S. Ill., graph. Darst., Kt. |
| ISBN: | 0030244013 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV012573580 | ||
| 003 | DE-604 | ||
| 005 | 20211123 | ||
| 007 | t | ||
| 008 | 990525s1998 abd| |||| 00||| eng d | ||
| 020 | |a 0030244013 |9 0-03-024401-3 | ||
| 035 | |a (OCoLC)634077608 | ||
| 035 | |a (DE-599)BVBBV012573580 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-945 |a DE-20 | ||
| 100 | 1 | |a Czinkota, Michael R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a International marketing |n [1] |p [Lehrbuch] |c Michael R. Czinkota ; Ilkka A. Ronkainen |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a Forth Worth [u.a.] |b Dryden Press |c 1998 | |
| 300 | |a XXIX, 860, 16 S. |b Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The Dryden Press series in marketing | |
| 700 | 1 | |a Ronkainen, Ilkka A. |e Verfasser |4 aut | |
| 773 | 0 | 8 | |w (DE-604)BV012570934 |g 1 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008539065 | ||
Datensatz im Suchindex
| _version_ | 1804127222677635072 |
|---|---|
| any_adam_object | |
| author | Czinkota, Michael R. Ronkainen, Ilkka A. |
| author_facet | Czinkota, Michael R. Ronkainen, Ilkka A. |
| author_role | aut aut |
| author_sort | Czinkota, Michael R. |
| author_variant | m r c mr mrc i a r ia iar |
| building | Verbundindex |
| bvnumber | BV012573580 |
| ctrlnum | (OCoLC)634077608 (DE-599)BVBBV012573580 |
| edition | 5. ed. |
| format | Book |
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| id | DE-604.BV012573580 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:29:55Z |
| institution | BVB |
| isbn | 0030244013 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008539065 |
| oclc_num | 634077608 |
| open_access_boolean | |
| owner | DE-945 DE-20 |
| owner_facet | DE-945 DE-20 |
| physical | XXIX, 860, 16 S. Ill., graph. Darst., Kt. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Dryden Press |
| record_format | marc |
| series2 | The Dryden Press series in marketing |
| spelling | Czinkota, Michael R. Verfasser aut International marketing [1] [Lehrbuch] Michael R. Czinkota ; Ilkka A. Ronkainen 5. ed. Forth Worth [u.a.] Dryden Press 1998 XXIX, 860, 16 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier The Dryden Press series in marketing Ronkainen, Ilkka A. Verfasser aut (DE-604)BV012570934 1 |
| spellingShingle | Czinkota, Michael R. Ronkainen, Ilkka A. International marketing |
| title | International marketing |
| title_auth | International marketing |
| title_exact_search | International marketing |
| title_full | International marketing [1] [Lehrbuch] Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_fullStr | International marketing [1] [Lehrbuch] Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_full_unstemmed | International marketing [1] [Lehrbuch] Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_short | International marketing |
| title_sort | international marketing lehrbuch |
| volume_link | (DE-604)BV012570934 |
| work_keys_str_mv | AT czinkotamichaelr internationalmarketing1 AT ronkainenilkkaa internationalmarketing1 |