Apple confidential: the real story of Apple Computer, Inc.
Journalist Linzmayer explores Apple's tumultuous history from its legendary founding, through a series of disastrous executive decisions, to its recent return to profitability. Backed by exhaustive research, the book debunks many of the myths and half-truths surrounding Apple, the Macintosh, an...
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
San Francisco, Calif.
No Starch Press
1999
|
| Subjects: | |
| Summary: | Journalist Linzmayer explores Apple's tumultuous history from its legendary founding, through a series of disastrous executive decisions, to its recent return to profitability. Backed by exhaustive research, the book debunks many of the myths and half-truths surrounding Apple, the Macintosh, and its creators. Linzmayer looks into secret archives, interviews key players, and tells the real stories behind the hype.--From publisher description. |
| Physical Description: | 268 S. Ill. |
| ISBN: | 188641128X |
Staff View
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Record in the Search Index
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| discipline | Informatik Wirtschaftswissenschaften |
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| id | DE-604.BV012509925 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:28:49Z |
| institution | BVB |
| isbn | 188641128X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008490705 |
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| physical | 268 S. Ill. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
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| publisher | No Starch Press |
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| spelling | Linzmayer, Owen W. Verfasser aut Apple confidential the real story of Apple Computer, Inc. Owen W. Linzmayer San Francisco, Calif. No Starch Press 1999 268 S. Ill. txt rdacontent n rdamedia nc rdacarrier Journalist Linzmayer explores Apple's tumultuous history from its legendary founding, through a series of disastrous executive decisions, to its recent return to profitability. Backed by exhaustive research, the book debunks many of the myths and half-truths surrounding Apple, the Macintosh, and its creators. Linzmayer looks into secret archives, interviews key players, and tells the real stories behind the hype.--From publisher description. Apple Computer, Inc. History Apple Computer Inc. (DE-588)1095305-X gnd rswk-swf Geschichte Computer industry United States History Geschichte (DE-588)4020517-4 gnd rswk-swf USA Apple Computer Inc. (DE-588)1095305-X b Geschichte (DE-588)4020517-4 s DE-604 |
| spellingShingle | Linzmayer, Owen W. Apple confidential the real story of Apple Computer, Inc. Apple Computer, Inc. History Apple Computer Inc. (DE-588)1095305-X gnd Geschichte Computer industry United States History Geschichte (DE-588)4020517-4 gnd |
| subject_GND | (DE-588)1095305-X (DE-588)4020517-4 |
| title | Apple confidential the real story of Apple Computer, Inc. |
| title_auth | Apple confidential the real story of Apple Computer, Inc. |
| title_exact_search | Apple confidential the real story of Apple Computer, Inc. |
| title_full | Apple confidential the real story of Apple Computer, Inc. Owen W. Linzmayer |
| title_fullStr | Apple confidential the real story of Apple Computer, Inc. Owen W. Linzmayer |
| title_full_unstemmed | Apple confidential the real story of Apple Computer, Inc. Owen W. Linzmayer |
| title_short | Apple confidential |
| title_sort | apple confidential the real story of apple computer inc |
| title_sub | the real story of Apple Computer, Inc. |
| topic | Apple Computer, Inc. History Apple Computer Inc. (DE-588)1095305-X gnd Geschichte Computer industry United States History Geschichte (DE-588)4020517-4 gnd |
| topic_facet | Apple Computer, Inc. History Apple Computer Inc. Geschichte Computer industry United States History USA |
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