Marketing research: methodological foundations
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Fort Worth [u.a.]
Dryden Press
1999
|
| Ausgabe: | 7. ed. |
| Schriftenreihe: | The Dryden Press series in marketing
|
| Schlagworte: | |
| Beschreibung: | XXVIII, 1017 S. Ill., graph. Darst. |
| ISBN: | 0030238161 |
Internformat
MARC
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| 100 | 1 | |a Churchill, Gilbert A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing research |b methodological foundations |c Gilbert A. Churchill |
| 250 | |a 7. ed. | ||
| 264 | 1 | |a Fort Worth [u.a.] |b Dryden Press |c 1999 | |
| 300 | |a XXVIII, 1017 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The Dryden Press series in marketing | |
| 650 | 4 | |a Marketing - Recherche | |
| 650 | 7 | |a Marketing - Recherche |2 ram | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Marktonderzoek |2 gtt | |
| 650 | 7 | |a Methodologie |2 gtt | |
| 650 | 4 | |a Methode | |
| 650 | 4 | |a Marketing research | |
| 650 | 0 | 7 | |a Methode |0 (DE-588)4038971-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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| 655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
| 655 | 7 | |8 2\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
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Datensatz im Suchindex
| _version_ | 1804127121950375936 |
|---|---|
| any_adam_object | |
| author | Churchill, Gilbert A. |
| author_facet | Churchill, Gilbert A. |
| author_role | aut |
| author_sort | Churchill, Gilbert A. |
| author_variant | g a c ga gac |
| building | Verbundindex |
| bvnumber | BV012479487 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2.C5 1999 |
| callnumber-search | HF5415.2.C5 1999 |
| callnumber-sort | HF 45415.2 C5 41999 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)40444162 (DE-599)BVBBV012479487 |
| dewey-full | 658.8/321 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 21 658.83 |
| dewey-search | 658.8/3 21 658.83 |
| dewey-sort | 3658.8 13 221 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 7. ed. |
| format | Book |
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| id | DE-604.BV012479487 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:28:19Z |
| institution | BVB |
| isbn | 0030238161 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008470600 |
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| physical | XXVIII, 1017 S. Ill., graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Dryden Press |
| record_format | marc |
| series2 | The Dryden Press series in marketing |
| spelling | Churchill, Gilbert A. Verfasser aut Marketing research methodological foundations Gilbert A. Churchill 7. ed. Fort Worth [u.a.] Dryden Press 1999 XXVIII, 1017 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Dryden Press series in marketing Marketing - Recherche Marketing - Recherche ram Marketing gtt Marktonderzoek gtt Methodologie gtt Methode Marketing research Methode (DE-588)4038971-6 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content Marketingforschung (DE-588)4200055-5 s DE-604 Marktforschung (DE-588)4037630-8 s Marketing (DE-588)4037589-4 s Methode (DE-588)4038971-6 s 3\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Churchill, Gilbert A. Marketing research methodological foundations Marketing - Recherche Marketing - Recherche ram Marketing gtt Marktonderzoek gtt Methodologie gtt Methode Marketing research Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4038971-6 (DE-588)4200055-5 (DE-588)4037589-4 (DE-588)4037630-8 (DE-588)4151278-9 (DE-588)4123623-3 |
| title | Marketing research methodological foundations |
| title_auth | Marketing research methodological foundations |
| title_exact_search | Marketing research methodological foundations |
| title_full | Marketing research methodological foundations Gilbert A. Churchill |
| title_fullStr | Marketing research methodological foundations Gilbert A. Churchill |
| title_full_unstemmed | Marketing research methodological foundations Gilbert A. Churchill |
| title_short | Marketing research |
| title_sort | marketing research methodological foundations |
| title_sub | methodological foundations |
| topic | Marketing - Recherche Marketing - Recherche ram Marketing gtt Marktonderzoek gtt Methodologie gtt Methode Marketing research Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing - Recherche Marketing Marktonderzoek Methodologie Methode Marketing research Marketingforschung Marktforschung Einführung Lehrbuch |
| work_keys_str_mv | AT churchillgilberta marketingresearchmethodologicalfoundations |