Der Beitrag des Internet zum Relationship Marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Mannheim
Inst. für Marketing
1998
|
| Schriftenreihe: | Institut für Marketing <Mannheim>: Arbeitspapier
129 |
| Schlagworte: | |
| Beschreibung: | XLV, 64, X S. graph. Darst. |
| ISBN: | 389333162X |
Internformat
MARC
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| 035 | |a (OCoLC)75992125 | ||
| 035 | |a (DE-599)BVBBV012444791 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
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| 100 | 1 | |a Bauer, Hans H. |d 1947- |e Verfasser |0 (DE-588)123043999 |4 aut | |
| 245 | 1 | 0 | |a Der Beitrag des Internet zum Relationship Marketing |c Hans H. Bauer ; Mark Leach ; Mark Grether |
| 264 | 1 | |a Mannheim |b Inst. für Marketing |c 1998 | |
| 300 | |a XLV, 64, X S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Institut für Marketing <Mannheim>: Arbeitspapier |v 129 | |
| 650 | 0 | 7 | |a Internet |0 (DE-588)4308416-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Beziehungsmanagement |0 (DE-588)4326109-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
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| 689 | 1 | 3 | |a Internet |0 (DE-588)4308416-3 |D s |
| 689 | 1 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Leach, Mark |e Verfasser |4 aut | |
| 700 | 1 | |a Grether, Mark |d 1972- |e Verfasser |0 (DE-588)124503365 |4 aut | |
| 830 | 0 | |a Institut für Marketing <Mannheim>: Arbeitspapier |v 129 |w (DE-604)BV004081956 |9 129 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008444440 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Bauer, Hans H. 1947- Leach, Mark Grether, Mark 1972- |
| author_GND | (DE-588)123043999 (DE-588)124503365 |
| author_facet | Bauer, Hans H. 1947- Leach, Mark Grether, Mark 1972- |
| author_role | aut aut aut |
| author_sort | Bauer, Hans H. 1947- |
| author_variant | h h b hh hhb m l ml m g mg |
| building | Verbundindex |
| bvnumber | BV012444791 |
| ctrlnum | (OCoLC)75992125 (DE-599)BVBBV012444791 |
| format | Book |
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| id | DE-604.BV012444791 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:27:41Z |
| institution | BVB |
| isbn | 389333162X |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008444440 |
| oclc_num | 75992125 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | XLV, 64, X S. graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Inst. für Marketing |
| record_format | marc |
| series | Institut für Marketing <Mannheim>: Arbeitspapier |
| series2 | Institut für Marketing <Mannheim>: Arbeitspapier |
| spelling | Bauer, Hans H. 1947- Verfasser (DE-588)123043999 aut Der Beitrag des Internet zum Relationship Marketing Hans H. Bauer ; Mark Leach ; Mark Grether Mannheim Inst. für Marketing 1998 XLV, 64, X S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Institut für Marketing <Mannheim>: Arbeitspapier 129 Internet (DE-588)4308416-3 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Online-Marketing (DE-588)7706419-7 s DE-604 Beziehungsmanagement (DE-588)4326109-7 s Kundenmanagement (DE-588)4236865-0 s Internet (DE-588)4308416-3 s 1\p DE-604 Leach, Mark Verfasser aut Grether, Mark 1972- Verfasser (DE-588)124503365 aut Institut für Marketing <Mannheim>: Arbeitspapier 129 (DE-604)BV004081956 129 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bauer, Hans H. 1947- Leach, Mark Grether, Mark 1972- Der Beitrag des Internet zum Relationship Marketing Institut für Marketing <Mannheim>: Arbeitspapier Internet (DE-588)4308416-3 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Kundenmanagement (DE-588)4236865-0 gnd Online-Marketing (DE-588)7706419-7 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4308416-3 (DE-588)4326109-7 (DE-588)4236865-0 (DE-588)7706419-7 (DE-588)4061963-1 |
| title | Der Beitrag des Internet zum Relationship Marketing |
| title_auth | Der Beitrag des Internet zum Relationship Marketing |
| title_exact_search | Der Beitrag des Internet zum Relationship Marketing |
| title_full | Der Beitrag des Internet zum Relationship Marketing Hans H. Bauer ; Mark Leach ; Mark Grether |
| title_fullStr | Der Beitrag des Internet zum Relationship Marketing Hans H. Bauer ; Mark Leach ; Mark Grether |
| title_full_unstemmed | Der Beitrag des Internet zum Relationship Marketing Hans H. Bauer ; Mark Leach ; Mark Grether |
| title_short | Der Beitrag des Internet zum Relationship Marketing |
| title_sort | der beitrag des internet zum relationship marketing |
| topic | Internet (DE-588)4308416-3 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Kundenmanagement (DE-588)4236865-0 gnd Online-Marketing (DE-588)7706419-7 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Internet Beziehungsmanagement Kundenmanagement Online-Marketing Unternehmen |
| volume_link | (DE-604)BV004081956 |
| work_keys_str_mv | AT bauerhansh derbeitragdesinternetzumrelationshipmarketing AT leachmark derbeitragdesinternetzumrelationshipmarketing AT grethermark derbeitragdesinternetzumrelationshipmarketing |