Principles of marketing:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
Prentice Hall
1999
|
| Ausgabe: | 2. Europ. ed. |
| Schlagworte: | |
| Beschreibung: | XXIII, 1031 S. Ill., graph. Darst. |
| ISBN: | 0132622548 |
Internformat
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Datensatz im Suchindex
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| any_adam_object | |
| author_GND | (DE-588)121409600 |
| building | Verbundindex |
| bvnumber | BV012274727 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. Europ. ed. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV012274727 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:24:43Z |
| institution | BVB |
| isbn | 0132622548 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008319962 |
| oclc_num | 245929263 |
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| owner_facet | DE-29 DE-19 DE-BY-UBM DE-521 |
| physical | XXIII, 1031 S. Ill., graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Principles of marketing Philip Kotler ... 2. Europ. ed. London [u.a.] Prentice Hall 1999 XXIII, 1031 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Kotler, Philip 1931- Sonstige (DE-588)121409600 oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Principles of marketing Marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4151278-9 |
| title | Principles of marketing |
| title_auth | Principles of marketing |
| title_exact_search | Principles of marketing |
| title_full | Principles of marketing Philip Kotler ... |
| title_fullStr | Principles of marketing Philip Kotler ... |
| title_full_unstemmed | Principles of marketing Philip Kotler ... |
| title_short | Principles of marketing |
| title_sort | principles of marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing Marketingmanagement Einführung |
| work_keys_str_mv | AT kotlerphilip principlesofmarketing |