Merchandising und Licensing: Grundlagen, Beispiele, Management
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
München
Vahlen
1999
|
Schlagworte: | |
Beschreibung: | X, 193 S. Ill., graph. Darst. |
ISBN: | 380062348X |
Internformat
MARC
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100 | 1 | |a Böll, Karin |e Verfasser |4 aut | |
245 | 1 | 0 | |a Merchandising und Licensing |b Grundlagen, Beispiele, Management |c von Karin Böll |
264 | 1 | |a München |b Vahlen |c 1999 | |
300 | |a X, 193 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Merchandise licensing | |
650 | 4 | |a Merchandising | |
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650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Merchandising |0 (DE-588)4138191-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Lizenzhandel |0 (DE-588)4167983-0 |2 gnd |9 rswk-swf |
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689 | 1 | |5 DE-188 | |
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689 | 2 | |5 DE-188 | |
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Datensatz im Suchindex
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any_adam_object | |
author | Böll, Karin |
author_facet | Böll, Karin |
author_role | aut |
author_sort | Böll, Karin |
author_variant | k b kb |
building | Verbundindex |
bvnumber | BV012254137 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.165 |
callnumber-search | HF5415.165 |
callnumber-sort | HF 45415.165 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 621 |
classification_tum | WIR 810f WIR 849f |
ctrlnum | (OCoLC)264021586 (DE-599)BVBBV012254137 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV012254137 |
illustrated | Illustrated |
indexdate | 2024-07-09T18:24:20Z |
institution | BVB |
isbn | 380062348X |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008303694 |
oclc_num | 264021586 |
open_access_boolean | |
owner | DE-M347 DE-355 DE-BY-UBR DE-1051 DE-859 DE-N2 DE-739 DE-1049 DE-703 DE-1047 DE-1102 DE-1050 DE-M472 DE-12 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-Aug4 DE-706 DE-521 DE-Eb1 DE-526 DE-83 DE-525 DE-2070s DE-188 DE-Po75 |
owner_facet | DE-M347 DE-355 DE-BY-UBR DE-1051 DE-859 DE-N2 DE-739 DE-1049 DE-703 DE-1047 DE-1102 DE-1050 DE-M472 DE-12 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-Aug4 DE-706 DE-521 DE-Eb1 DE-526 DE-83 DE-525 DE-2070s DE-188 DE-Po75 |
physical | X, 193 S. Ill., graph. Darst. |
publishDate | 1999 |
publishDateSearch | 1999 |
publishDateSort | 1999 |
publisher | Vahlen |
record_format | marc |
spelling | Böll, Karin Verfasser aut Merchandising und Licensing Grundlagen, Beispiele, Management von Karin Böll München Vahlen 1999 X, 193 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Merchandise licensing Merchandising Lizenz (DE-588)4120677-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Merchandising (DE-588)4138191-9 gnd rswk-swf Lizenzhandel (DE-588)4167983-0 gnd rswk-swf Merchandising (DE-588)4138191-9 s DE-604 Lizenz (DE-588)4120677-0 s Marketing (DE-588)4037589-4 s DE-188 Lizenzhandel (DE-588)4167983-0 s |
spellingShingle | Böll, Karin Merchandising und Licensing Grundlagen, Beispiele, Management Merchandise licensing Merchandising Lizenz (DE-588)4120677-0 gnd Marketing (DE-588)4037589-4 gnd Merchandising (DE-588)4138191-9 gnd Lizenzhandel (DE-588)4167983-0 gnd |
subject_GND | (DE-588)4120677-0 (DE-588)4037589-4 (DE-588)4138191-9 (DE-588)4167983-0 |
title | Merchandising und Licensing Grundlagen, Beispiele, Management |
title_auth | Merchandising und Licensing Grundlagen, Beispiele, Management |
title_exact_search | Merchandising und Licensing Grundlagen, Beispiele, Management |
title_full | Merchandising und Licensing Grundlagen, Beispiele, Management von Karin Böll |
title_fullStr | Merchandising und Licensing Grundlagen, Beispiele, Management von Karin Böll |
title_full_unstemmed | Merchandising und Licensing Grundlagen, Beispiele, Management von Karin Böll |
title_short | Merchandising und Licensing |
title_sort | merchandising und licensing grundlagen beispiele management |
title_sub | Grundlagen, Beispiele, Management |
topic | Merchandise licensing Merchandising Lizenz (DE-588)4120677-0 gnd Marketing (DE-588)4037589-4 gnd Merchandising (DE-588)4138191-9 gnd Lizenzhandel (DE-588)4167983-0 gnd |
topic_facet | Merchandise licensing Merchandising Lizenz Marketing Lizenzhandel |
work_keys_str_mv | AT bollkarin merchandisingundlicensinggrundlagenbeispielemanagement |