The marketing plan: a pictorial guide for managers
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
London
Butterworth Heinemann
1996
|
| Ausgabe: | Repr. |
| Schlagworte: | |
| Beschreibung: | 96 S. überwiegend Ill. |
| ISBN: | 0750606789 |
Internformat
MARC
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| 100 | 1 | |a McDonald, Malcolm |d 1938- |e Verfasser |0 (DE-588)118107585 |4 aut | |
| 245 | 1 | 0 | |a The marketing plan |b a pictorial guide for managers |c Malcolm H B McDonald and Peter Morris |
| 250 | |a Repr. | ||
| 264 | 1 | |a London |b Butterworth Heinemann |c 1996 | |
| 300 | |a 96 S. |b überwiegend Ill. | ||
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| 337 | |b n |2 rdamedia | ||
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| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Morris, Peter |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008168536 | ||
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Datensatz im Suchindex
| _version_ | 1804126666431135744 |
|---|---|
| any_adam_object | |
| author | McDonald, Malcolm 1938- Morris, Peter |
| author_GND | (DE-588)118107585 |
| author_facet | McDonald, Malcolm 1938- Morris, Peter |
| author_role | aut aut |
| author_sort | McDonald, Malcolm 1938- |
| author_variant | m m mm p m pm |
| building | Verbundindex |
| bvnumber | BV012067435 |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)634231636 (DE-599)BVBBV012067435 |
| discipline | Wirtschaftswissenschaften |
| edition | Repr. |
| format | Book |
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| id | DE-604.BV012067435 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:21:05Z |
| institution | BVB |
| isbn | 0750606789 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008168536 |
| oclc_num | 634231636 |
| open_access_boolean | |
| owner | DE-1047 |
| owner_facet | DE-1047 |
| physical | 96 S. überwiegend Ill. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Butterworth Heinemann |
| record_format | marc |
| spelling | McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut The marketing plan a pictorial guide for managers Malcolm H B McDonald and Peter Morris Repr. London Butterworth Heinemann 1996 96 S. überwiegend Ill. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s 1\p DE-604 Morris, Peter Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | McDonald, Malcolm 1938- Morris, Peter The marketing plan a pictorial guide for managers Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4124261-0 |
| title | The marketing plan a pictorial guide for managers |
| title_auth | The marketing plan a pictorial guide for managers |
| title_exact_search | The marketing plan a pictorial guide for managers |
| title_full | The marketing plan a pictorial guide for managers Malcolm H B McDonald and Peter Morris |
| title_fullStr | The marketing plan a pictorial guide for managers Malcolm H B McDonald and Peter Morris |
| title_full_unstemmed | The marketing plan a pictorial guide for managers Malcolm H B McDonald and Peter Morris |
| title_short | The marketing plan |
| title_sort | the marketing plan a pictorial guide for managers |
| title_sub | a pictorial guide for managers |
| topic | Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketing Strategisches Management |
| work_keys_str_mv | AT mcdonaldmalcolm themarketingplanapictorialguideformanagers AT morrispeter themarketingplanapictorialguideformanagers |