Einführung in die Marketing-Lehre:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
München
Vahlen
1998
|
| Ausgabe: | 4., vollst. überarb. Aufl. |
| Schlagworte: | |
| Beschreibung: | XIV, 343 S. graph. Darst. |
| ISBN: | 3800622564 |
Internformat
MARC
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| 001 | BV011893964 | ||
| 003 | DE-604 | ||
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| 100 | 1 | |a Bänsch, Axel |d 1941- |e Verfasser |0 (DE-588)106342525 |4 aut | |
| 245 | 1 | 0 | |a Einführung in die Marketing-Lehre |c von Axel Bänsch |
| 250 | |a 4., vollst. überarb. Aufl. | ||
| 264 | 1 | |a München |b Vahlen |c 1998 | |
| 300 | |a XIV, 343 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing -- |x Study and teaching | |
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| 650 | 0 | 7 | |a Marketingtheorie |0 (DE-588)4168911-2 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 689 | 1 | 0 | |a Marketingtheorie |0 (DE-588)4168911-2 |D s |
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| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-008036732 | |
Datensatz im Suchindex
| DE-BY-863_location | 1911 |
|---|---|
| DE-BY-FWS_call_number | 1911/2018:0014 |
| DE-BY-FWS_katkey | 163881 |
| DE-BY-FWS_media_number | 083100478745 |
| _version_ | 1819651476567359488 |
| adam_text | |
| any_adam_object | |
| author | Bänsch, Axel 1941- |
| author_GND | (DE-588)106342525 |
| author_facet | Bänsch, Axel 1941- |
| author_role | aut |
| author_sort | Bänsch, Axel 1941- |
| author_variant | a b ab |
| building | Verbundindex |
| bvnumber | BV011893964 |
| callnumber-first | H - Social Science |
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| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| classification_tum | WIR 810f |
| ctrlnum | (OCoLC)243889392 (DE-599)BVBBV011893964 |
| discipline | Wirtschaftswissenschaften |
| edition | 4., vollst. überarb. Aufl. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV011893964 |
| illustrated | Illustrated |
| indexdate | 2024-12-28T04:01:17Z |
| institution | BVB |
| isbn | 3800622564 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008036732 |
| oclc_num | 243889392 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-1102 DE-859 DE-703 DE-12 DE-863 DE-BY-FWS DE-473 DE-BY-UBG DE-1047 DE-573 DE-20 DE-355 DE-BY-UBR DE-Aug4 DE-706 DE-945 DE-521 DE-Eb1 DE-523 DE-526 DE-634 DE-83 DE-2070s DE-188 |
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| physical | XIV, 343 S. graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Vahlen |
| record_format | marc |
| spellingShingle | Bänsch, Axel 1941- Einführung in die Marketing-Lehre Marketing -- Study and teaching Marketing (DE-588)4037589-4 gnd Marketingtheorie (DE-588)4168911-2 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168911-2 (DE-588)4151278-9 |
| title | Einführung in die Marketing-Lehre |
| title_auth | Einführung in die Marketing-Lehre |
| title_exact_search | Einführung in die Marketing-Lehre |
| title_full | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_fullStr | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_full_unstemmed | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_short | Einführung in die Marketing-Lehre |
| title_sort | einfuhrung in die marketing lehre |
| topic | Marketing -- Study and teaching Marketing (DE-588)4037589-4 gnd Marketingtheorie (DE-588)4168911-2 gnd |
| topic_facet | Marketing -- Study and teaching Marketing Marketingtheorie Einführung |
| work_keys_str_mv | AT banschaxel einfuhrungindiemarketinglehre |
THWS Würzburg Magazin
| Signatur: |
1911 2018:0014 |
|---|---|
| Exemplar 1 | ausleihbar Verfügbar Bestellen |