Alcohol and the media:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Copenhagen
World Health Organization, Regional Off. for Europe
1996
|
Schriftenreihe: | World Health Organization: [WHO regional publications / European series]
62 |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | III, 165 S. |
ISBN: | 9289013265 |
Internformat
MARC
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300 | |a III, 165 S. | ||
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650 | 2 | |a Alcoolisme | |
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650 | 2 | |a Mass média | |
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Datensatz im Suchindex
_version_ | 1804126453079474176 |
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adam_text | Contents
Page
1. Alcohol policy and the mass media 1
Principles of social propaganda 4
Education, advertising and public health policy 7
The media, the public and alcohol policy 9
2. Alcohol education 13
Comprehensiveness and responsiveness 16
The role of theory in programme development
and evaluation 18
The role of evaluative research in programme
development and implementation 33
Using the mass media to raise awareness and
disseminate information about alcohol 50
3. Alcohol advertising 66
Content and effects of alcohol advertising 66
Controlling alcohol advertising 84
4. Media representations of alcohol 104
Entertainment television 105
News media 117
Working with the media 125
References 144
|
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indexdate | 2024-07-09T18:17:41Z |
institution | BVB |
isbn | 9289013265 |
language | English |
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physical | III, 165 S. |
publishDate | 1996 |
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spelling | Montonen, Marjatta Verfasser aut Alcohol and the media by Marjatta Montonen Copenhagen World Health Organization, Regional Off. for Europe 1996 III, 165 S. txt rdacontent n rdamedia nc rdacarrier World Health Organization: [WHO regional publications / European series] 62 Alcoholgebruik gtt Alcoolisme Consommation alcool Mass média Massamedia gtt Massenmedien Medien Advertising as Topic Europe Advertising Alcoholic beverages Alcohol Drinking Europe Alcoholism in mass media Alcoholism Prevention Alcoholism Study and teaching Health Education Europe Health Policy Europe Health education Mass Media Europe Mass media Medical policy Alkoholismus (DE-588)4001220-7 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Prävention (DE-588)4076308-0 gnd rswk-swf Gesundheitserziehung (DE-588)4020759-6 gnd rswk-swf Alkoholmissbrauch (DE-588)4068547-0 gnd rswk-swf Europa Europa (DE-588)4015701-5 gnd rswk-swf Europa (DE-588)4015701-5 g Alkoholismus (DE-588)4001220-7 s Gesundheitserziehung (DE-588)4020759-6 s Massenmedien (DE-588)4037877-9 s DE-604 Alkoholmissbrauch (DE-588)4068547-0 s Prävention (DE-588)4076308-0 s 1\p DE-604 2\p DE-604 European series] World Health Organization: [WHO regional publications 62 (DE-604)BV005626421 62 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008016552&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Montonen, Marjatta Alcohol and the media Alcoholgebruik gtt Alcoolisme Consommation alcool Mass média Massamedia gtt Massenmedien Medien Advertising as Topic Europe Advertising Alcoholic beverages Alcohol Drinking Europe Alcoholism in mass media Alcoholism Prevention Alcoholism Study and teaching Health Education Europe Health Policy Europe Health education Mass Media Europe Mass media Medical policy Alkoholismus (DE-588)4001220-7 gnd Massenmedien (DE-588)4037877-9 gnd Prävention (DE-588)4076308-0 gnd Gesundheitserziehung (DE-588)4020759-6 gnd Alkoholmissbrauch (DE-588)4068547-0 gnd |
subject_GND | (DE-588)4001220-7 (DE-588)4037877-9 (DE-588)4076308-0 (DE-588)4020759-6 (DE-588)4068547-0 (DE-588)4015701-5 |
title | Alcohol and the media |
title_auth | Alcohol and the media |
title_exact_search | Alcohol and the media |
title_full | Alcohol and the media by Marjatta Montonen |
title_fullStr | Alcohol and the media by Marjatta Montonen |
title_full_unstemmed | Alcohol and the media by Marjatta Montonen |
title_short | Alcohol and the media |
title_sort | alcohol and the media |
topic | Alcoholgebruik gtt Alcoolisme Consommation alcool Mass média Massamedia gtt Massenmedien Medien Advertising as Topic Europe Advertising Alcoholic beverages Alcohol Drinking Europe Alcoholism in mass media Alcoholism Prevention Alcoholism Study and teaching Health Education Europe Health Policy Europe Health education Mass Media Europe Mass media Medical policy Alkoholismus (DE-588)4001220-7 gnd Massenmedien (DE-588)4037877-9 gnd Prävention (DE-588)4076308-0 gnd Gesundheitserziehung (DE-588)4020759-6 gnd Alkoholmissbrauch (DE-588)4068547-0 gnd |
topic_facet | Alcoholgebruik Alcoolisme Consommation alcool Mass média Massamedia Massenmedien Medien Advertising as Topic Europe Advertising Alcoholic beverages Alcohol Drinking Europe Alcoholism in mass media Alcoholism Prevention Alcoholism Study and teaching Health Education Europe Health Policy Europe Health education Mass Media Europe Mass media Medical policy Alkoholismus Prävention Gesundheitserziehung Alkoholmissbrauch Europa |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008016552&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
volume_link | (DE-604)BV005626421 |
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