Interkulturelles Marketing:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
München
Verlag Franz Vahlen
[2004]
|
Schriftenreihe: | Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Literaturverzeichnis Seite [905]-948 |
Beschreibung: | XXIX, 995 Seiten Illustrationen, Diagramme |
ISBN: | 3800620480 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV011833836 | ||
003 | DE-604 | ||
005 | 20231215 | ||
007 | t | ||
008 | 980317s2004 gw a||| |||| 00||| ger d | ||
016 | 7 | |a 972344799 |2 DE-101 | |
020 | |a 3800620480 |9 3-8006-2048-0 | ||
035 | |a (OCoLC)248417739 | ||
035 | |a (DE-599)BVBBV011833836 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a ger | |
044 | |a gw |c XA-DE-BY | ||
049 | |a DE-473 |a DE-355 |a DE-N2 |a DE-M347 |a DE-384 |a DE-739 |a DE-20 |a DE-863 |a DE-19 |a DE-1050 |a DE-12 |a DE-1047 |a DE-861 |a DE-1102 |a DE-1051 |a DE-Aug4 |a DE-703 |a DE-92 |a DE-91 |a DE-945 |a DE-521 |a DE-522 |a DE-526 |a DE-634 |a DE-B170 |a DE-83 |a DE-2070s |a DE-188 | ||
084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
084 | |a WIR 800f |2 stub | ||
084 | |a 650 |2 sdnb | ||
100 | 1 | |a Müller, Stefan |d 1948- |e Verfasser |0 (DE-588)121827836 |4 aut | |
245 | 1 | 0 | |a Interkulturelles Marketing |c von Stefan Müller und Katja Gelbrich |
264 | 1 | |a München |b Verlag Franz Vahlen |c [2004] | |
264 | 4 | |c © 2004 | |
300 | |a XXIX, 995 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften | |
500 | |a Literaturverzeichnis Seite [905]-948 | ||
650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Interkulturelles Management |0 (DE-588)4343519-1 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
689 | 0 | 1 | |a Interkulturelles Management |0 (DE-588)4343519-1 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Gelbrich, Katja |d 1971- |e Verfasser |0 (DE-588)121828212 |4 aut | |
856 | 4 | 2 | |q application/pdf |u http://d-nb.info/972344799/04 |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-007991746 |
Datensatz im Suchindex
DE-BY-863_location | 1000 |
---|---|
DE-BY-FWS_call_number | 1000/QP 680 M947 |
DE-BY-FWS_katkey | 229882 |
DE-BY-FWS_media_number | 083100864696 |
_version_ | 1806173584821846016 |
any_adam_object | |
author | Müller, Stefan 1948- Gelbrich, Katja 1971- |
author_GND | (DE-588)121827836 (DE-588)121828212 |
author_facet | Müller, Stefan 1948- Gelbrich, Katja 1971- |
author_role | aut aut |
author_sort | Müller, Stefan 1948- |
author_variant | s m sm k g kg |
building | Verbundindex |
bvnumber | BV011833836 |
classification_rvk | QP 680 |
classification_tum | WIR 800f |
ctrlnum | (OCoLC)248417739 (DE-599)BVBBV011833836 |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01828nam a2200445 c 4500</leader><controlfield tag="001">BV011833836</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20231215 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">980317s2004 gw a||| |||| 00||| ger d</controlfield><datafield tag="016" ind1="7" ind2=" "><subfield code="a">972344799</subfield><subfield code="2">DE-101</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3800620480</subfield><subfield code="9">3-8006-2048-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)248417739</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV011833836</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">XA-DE-BY</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-N2</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-861</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-522</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 800f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Müller, Stefan</subfield><subfield code="d">1948-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)121827836</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Interkulturelles Marketing</subfield><subfield code="c">von Stefan Müller und Katja Gelbrich</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">München</subfield><subfield code="b">Verlag Franz Vahlen</subfield><subfield code="c">[2004]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2004</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIX, 995 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Literaturverzeichnis Seite [905]-948</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Interkulturelles Management</subfield><subfield code="0">(DE-588)4343519-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4123623-3</subfield><subfield code="a">Lehrbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Interkulturelles Management</subfield><subfield code="0">(DE-588)4343519-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Gelbrich, Katja</subfield><subfield code="d">1971-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)121828212</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="q">application/pdf</subfield><subfield code="u">http://d-nb.info/972344799/04</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-007991746</subfield></datafield></record></collection> |
genre | (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV011833836 |
illustrated | Illustrated |
indexdate | 2024-08-01T10:35:58Z |
institution | BVB |
isbn | 3800620480 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007991746 |
oclc_num | 248417739 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-355 DE-BY-UBR DE-N2 DE-M347 DE-384 DE-739 DE-20 DE-863 DE-BY-FWS DE-19 DE-BY-UBM DE-1050 DE-12 DE-1047 DE-861 DE-1102 DE-1051 DE-Aug4 DE-703 DE-92 DE-91 DE-BY-TUM DE-945 DE-521 DE-522 DE-526 DE-634 DE-B170 DE-83 DE-2070s DE-188 |
owner_facet | DE-473 DE-BY-UBG DE-355 DE-BY-UBR DE-N2 DE-M347 DE-384 DE-739 DE-20 DE-863 DE-BY-FWS DE-19 DE-BY-UBM DE-1050 DE-12 DE-1047 DE-861 DE-1102 DE-1051 DE-Aug4 DE-703 DE-92 DE-91 DE-BY-TUM DE-945 DE-521 DE-522 DE-526 DE-634 DE-B170 DE-83 DE-2070s DE-188 |
physical | XXIX, 995 Seiten Illustrationen, Diagramme |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | Verlag Franz Vahlen |
record_format | marc |
series2 | Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften |
spellingShingle | Müller, Stefan 1948- Gelbrich, Katja 1971- Interkulturelles Marketing Internationales Marketing (DE-588)4125431-4 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
subject_GND | (DE-588)4125431-4 (DE-588)4343519-1 (DE-588)4123623-3 |
title | Interkulturelles Marketing |
title_auth | Interkulturelles Marketing |
title_exact_search | Interkulturelles Marketing |
title_full | Interkulturelles Marketing von Stefan Müller und Katja Gelbrich |
title_fullStr | Interkulturelles Marketing von Stefan Müller und Katja Gelbrich |
title_full_unstemmed | Interkulturelles Marketing von Stefan Müller und Katja Gelbrich |
title_short | Interkulturelles Marketing |
title_sort | interkulturelles marketing |
topic | Internationales Marketing (DE-588)4125431-4 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
topic_facet | Internationales Marketing Interkulturelles Management Lehrbuch |
url | http://d-nb.info/972344799/04 |
work_keys_str_mv | AT mullerstefan interkulturellesmarketing AT gelbrichkatja interkulturellesmarketing |
Inhaltsverzeichnis
THWS Würzburg Zentralbibliothek Lesesaal
Signatur: |
1000 QP 680 M947 |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |