Building strong brands:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, NY [u.a.]
Free Press
1996
|
Schlagworte: | |
Beschreibung: | IX, 380 S. Ill., graph. Darst. |
ISBN: | 9780029001516 002900151X |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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007 | t | ||
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020 | |a 002900151X |9 0-02-900151-X | ||
035 | |a (OCoLC)247145711 | ||
035 | |a (DE-599)BVBBV011783274 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-863 |a DE-355 |a DE-N2 |a DE-19 |a DE-1049 |a DE-91 |a DE-M382 |a DE-B170 |a DE-473 |a DE-188 | ||
082 | 0 | |a 658.827 | |
084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
084 | |a WIR 800f |2 stub | ||
100 | 1 | |a Aaker, David A. |d 1938- |e Verfasser |0 (DE-588)123018641 |4 aut | |
245 | 1 | 0 | |a Building strong brands |c David A. Aaker |
264 | 1 | |a New York, NY [u.a.] |b Free Press |c 1996 | |
300 | |a IX, 380 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
651 | 7 | |a USA |0 (DE-588)4078704-7 |2 gnd |9 rswk-swf | |
689 | 0 | 0 | |a USA |0 (DE-588)4078704-7 |D g |
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689 | 0 | |8 1\p |5 DE-604 | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 9781451674750 |
999 | |a oai:aleph.bib-bvb.de:BVB01-007953326 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
DE-BY-863_location | 1000 |
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DE-BY-FWS_call_number | 1000/QP 624 A111 |
DE-BY-FWS_katkey | 162637 |
DE-BY-FWS_media_number | 083101387894 083100747661 |
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any_adam_object | |
author | Aaker, David A. 1938- |
author_GND | (DE-588)123018641 |
author_facet | Aaker, David A. 1938- |
author_role | aut |
author_sort | Aaker, David A. 1938- |
author_variant | d a a da daa |
building | Verbundindex |
bvnumber | BV011783274 |
classification_rvk | QP 624 |
classification_tum | WIR 800f |
ctrlnum | (OCoLC)247145711 (DE-599)BVBBV011783274 |
dewey-full | 658.827 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.827 |
dewey-search | 658.827 |
dewey-sort | 3658.827 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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geographic | USA (DE-588)4078704-7 gnd |
geographic_facet | USA |
id | DE-604.BV011783274 |
illustrated | Illustrated |
indexdate | 2024-08-01T11:29:25Z |
institution | BVB |
isbn | 9780029001516 002900151X |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007953326 |
oclc_num | 247145711 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-355 DE-BY-UBR DE-N2 DE-19 DE-BY-UBM DE-1049 DE-91 DE-BY-TUM DE-M382 DE-B170 DE-473 DE-BY-UBG DE-188 |
owner_facet | DE-863 DE-BY-FWS DE-355 DE-BY-UBR DE-N2 DE-19 DE-BY-UBM DE-1049 DE-91 DE-BY-TUM DE-M382 DE-B170 DE-473 DE-BY-UBG DE-188 |
physical | IX, 380 S. Ill., graph. Darst. |
publishDate | 1996 |
publishDateSearch | 1996 |
publishDateSort | 1996 |
publisher | Free Press |
record_format | marc |
spellingShingle | Aaker, David A. 1938- Building strong brands Markenpolitik (DE-588)4144679-3 gnd |
subject_GND | (DE-588)4144679-3 (DE-588)4078704-7 |
title | Building strong brands |
title_auth | Building strong brands |
title_exact_search | Building strong brands |
title_full | Building strong brands David A. Aaker |
title_fullStr | Building strong brands David A. Aaker |
title_full_unstemmed | Building strong brands David A. Aaker |
title_short | Building strong brands |
title_sort | building strong brands |
topic | Markenpolitik (DE-588)4144679-3 gnd |
topic_facet | Markenpolitik USA |
work_keys_str_mv | AT aakerdavida buildingstrongbrands |