Driving over a cliff?: business lessons from the world's car industry
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Wokingham [u.a.]
Addison-Wesley
1995
|
| Schriftenreihe: | The EIU series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XV, 263 S. Ill., graph. Darst. |
| ISBN: | 0201593920 |
Internformat
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| 245 | 1 | 0 | |a Driving over a cliff? |b business lessons from the world's car industry |c Graeme P. Maxton ; John Wormald |
| 264 | 1 | |a Wokingham [u.a.] |b Addison-Wesley |c 1995 | |
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Datensatz im Suchindex
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|---|---|
| adam_text | Contents
Preface ix
Introduction 1
PART ONE
SOCIETY AND THE DEMAND FOR AUTOMOBILES 7
1 From blessing to curse? The societal impact of
road vehicles 9
From horse to horsepower 9
If you were sitting in 1890, would you do this? 10
Societal problems 12
Pollution and waste 13
Legislation is getting tougher 15
Noise pollution 18
Cars cause many deaths and injuries 19
The future 25
What can we do about this? 27
Traffic congestion 29
Other social factors 31
2 The ratchet effect: why cars are here to stay 33
The emotional ratchet 33
The social ratchet 34
The industry ratchet 39
The fuels ratchet 40
The design ratchet 42
Conclusion 43
xi
xii Contents
3 From conveyance to icon...and back? The changing
nature of demand 44
From unsatisfied demand to overcapacity 44
A changing market segmentation pattern 45
A changing image pattern 50
SUMMARY OF PART ONE 56
PART TWO
THE AUTOMOBILE INDUSTRY AT A TURNING
POINT 57
4 Getting what you want: the breakdown of product
class barriers 59
A stable pattern of products today 59
A changing product segmentation pattern 61
5 A battle of Titans: the achievements of the vehicle
manufacturers 66
The birth of the industry 66
Mass production and the birth of the corporation 68
The change to lean production 70
The growth of the Japanese 72
The motor industry today 77
6 Sweeping the globe: a still incomplete Japanese
dominance 82
An industry in transition 82
The Japanese wave: moving the crossover point 83
The attack on the US market 84
Japan the inviolate homeland 88
The attack on Europe 88
Japanese dominance is still incomplete 91
The impact on global car manufacturing: the transplant
phenomenon 92
7 From slaves to partners: the restructuring of the
components industry 94
The performance gap in components 94
Regional differences in structures 96
The need for alignment and change 98
A process of global convergence 99
Contents xiii
8 The last frontier for competitive advantage?
Distribution, the aftermarket and the customer
interface 103
Distribution: a neglected sector of the industry 103
A fragmented sector, remarkably similar throughout the world 104
A common set of problems and challenges, despite some
regional differences 111
Dealers wage a war on several fronts, disadvantaged on most
of them 113
The neglected opportunities of the aftermarket 115
9 The back seat drivers: the industry and its major
constituencies 118
The interested parties 118
The automotive industry as a generator of wealth 119
The industry as a powerful stimulant of unfulfilled expectations 120
The industry s resistance to change 122
Fuels and environmental policy 123
Providing the road infrastructure 124
The oil and fuel suppliers 125
The interdependence of the oil and automotive industries 127
The potential for long term change in fuelling structures 128
The role of legislation and limitations on substitute fuels 130
10 The Triad Club: outsiders need not apply 132
The dominance of the Triad countries 132
Countries that have played a strategy of integration into a
mega region 134
Some countries have accepted that they cannot play a major
role in the world automotive industry 137
Other countries are scaling back their ambitions and liberalizing
their markets more gradually 138
A few countries are still pursuing the chimera of autarchic
development 139
11 Bleak House? The state of the automotive industry
today 142
A maturing industry 142
A competitive restructuring on a planetary scale 143
SUMMARY OF PART TWO 147
xiv Contents
PART THREE
MARKETS AND THE OUTLOOK FOR DEMAND 151
12 Global cooling: the overall prospects 153
The political outlook 153
Drivers of demand 154
The automotive outlook 155
13 World War Three: the European battleground 157
The main battleground 157
Summary and conclusions 168
14 Peace in our time? The future for the NAFTA
region 169
15 The new empire: the globalization of the Japanese
industry 173
16 Not all that it seems: the future for the Pacific Rim 177
The region as a whole superficially looks attractive 177
The outlook for smaller countries in the region: Singapore,
Malaysia, Thailand 178
The larger markets: China, Indonesia and India 179
Other constraints on growth 180
The competitive implications 181
17 No Eldorado: the future for South America 183
18 Marginal additions: the rest of the world 186
The former Eastern bloc countries 186
Other regions 190
SUMMARY OF PART THREE 190
PART FOUR
OPTIONS FOR PRODUCTS, VEHICLE
MANUFACTURERS AND THE INDUSTRY 193
19 Alternative technologies: options for the car itself 195
Existing design structures are predicated on historical
environmental conditions 195
A wide range of design options exists for the future 197
The semi utilitarian option prolongs existing designs and
technologies 199
Alternative materials may allow other compromises between
variety and cost 201
More radical options could be invoked under severe
environmental pressures 204
Contents xv
Radically different materials and drivetrain options could
be used in extreme cases 205
The most radical options involve challenging the functional
nature of the car itself 206
There are real practical obstacles to major change 206
20 A global oligopoly: options for the car manufacturers 208
Car manufacturers are moving towards a global oligopoly 208
A limited set of global players is already emerging 212
21 A global shake out: the other actors and the future
of the industry 217
The components sector faces an even greater shake out than
the vehicle manufacturers 217
An equivalent shake out is coming in distribution but when? 219
The industry s relations with governments will need to be put
on a sounder footing 220
The future of the industry a conclusion 221
SUMMARY OF PART FOUR 223
PART FIVE
LEARNING FROM THE INDUSTRY 225
22 Managing change: the car industry and the lifecycle 227
The maturing car industry 227
The lifecycle is present in every facet of the industry 228
An imperfectly structured and image dependent industry 229
Understanding the need for change has always been difficult 231
Scale is the ultimate differentiator 232
Image is another historical positional asset and potentially
transient 235
Strengths can become weaknesses 235
Opportunities can become risks 236
Many markets are fragmenting 237
Environmentalism is here to stay 237
Conservatism is a dangerous weakness 239
Industries have ratchets that obstruct needed change 240
Dealing with governments is a necessity of life and can be an
opportunity for advantage 241
SUMMARY OF PART FIVE 242
Appendix: Lessons in business analysis 245
Glossary 249
Index 251
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| spelling | Maxton, Graeme P. Verfasser aut Driving over a cliff? business lessons from the world's car industry Graeme P. Maxton ; John Wormald Wokingham [u.a.] Addison-Wesley 1995 XV, 263 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The EIU series biler bilindustri bilkomponenter virksomhedens strategi Kraftfahrzeugindustrie (DE-588)4032690-1 gnd rswk-swf Kraftfahrzeugindustrie (DE-588)4032690-1 s DE-604 Wormald, John Verfasser aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007705085&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Maxton, Graeme P. Wormald, John Driving over a cliff? business lessons from the world's car industry biler bilindustri bilkomponenter virksomhedens strategi Kraftfahrzeugindustrie (DE-588)4032690-1 gnd |
| subject_GND | (DE-588)4032690-1 |
| title | Driving over a cliff? business lessons from the world's car industry |
| title_auth | Driving over a cliff? business lessons from the world's car industry |
| title_exact_search | Driving over a cliff? business lessons from the world's car industry |
| title_full | Driving over a cliff? business lessons from the world's car industry Graeme P. Maxton ; John Wormald |
| title_fullStr | Driving over a cliff? business lessons from the world's car industry Graeme P. Maxton ; John Wormald |
| title_full_unstemmed | Driving over a cliff? business lessons from the world's car industry Graeme P. Maxton ; John Wormald |
| title_short | Driving over a cliff? |
| title_sort | driving over a cliff business lessons from the world s car industry |
| title_sub | business lessons from the world's car industry |
| topic | biler bilindustri bilkomponenter virksomhedens strategi Kraftfahrzeugindustrie (DE-588)4032690-1 gnd |
| topic_facet | biler bilindustri bilkomponenter virksomhedens strategi Kraftfahrzeugindustrie |
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