Marketing: Einführung in Theorie und Praxis
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Stuttgart
Schäffer-Poeschel
1997
|
| Edition: | 2. aktual. Aufl. |
| Series: | Uni-Taschenbücher
1815 |
| Subjects: | |
| Physical Description: | XII, 424 S. graph. Darst. |
| ISBN: | 3825218155 3791060023 |
Staff View
MARC
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Record in the Search Index
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| author | Scharf, Andreas Schubert, Bernd |
| author_facet | Scharf, Andreas Schubert, Bernd |
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| discipline | Wirtschaftswissenschaften |
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| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV011238701 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:06:21Z |
| institution | BVB |
| isbn | 3825218155 3791060023 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007542723 |
| oclc_num | 258439575 |
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| owner_facet | DE-824 DE-473 DE-BY-UBG DE-M49 DE-BY-TUM DE-526 |
| physical | XII, 424 S. graph. Darst. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | Schäffer-Poeschel |
| record_format | marc |
| series2 | Uni-Taschenbücher |
| spelling | Scharf, Andreas Verfasser aut Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert 2. aktual. Aufl. Stuttgart Schäffer-Poeschel 1997 XII, 424 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Uni-Taschenbücher 1815 Marketing - Lehrbuch Lehrbuch (DE-588)4123623-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s Lehrbuch (DE-588)4123623-3 s 1\p DE-604 Schubert, Bernd Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Scharf, Andreas Schubert, Bernd Marketing Einführung in Theorie und Praxis Marketing - Lehrbuch Lehrbuch (DE-588)4123623-3 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4123623-3 (DE-588)4037589-4 (DE-588)4151278-9 |
| title | Marketing Einführung in Theorie und Praxis |
| title_auth | Marketing Einführung in Theorie und Praxis |
| title_exact_search | Marketing Einführung in Theorie und Praxis |
| title_full | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_fullStr | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_full_unstemmed | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_short | Marketing |
| title_sort | marketing einfuhrung in theorie und praxis |
| title_sub | Einführung in Theorie und Praxis |
| topic | Marketing - Lehrbuch Lehrbuch (DE-588)4123623-3 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - Lehrbuch Lehrbuch Marketing Einführung |
| work_keys_str_mv | AT scharfandreas marketingeinfuhrungintheorieundpraxis AT schubertbernd marketingeinfuhrungintheorieundpraxis |