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Marketing: principles & strategy

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Bibliographische Detailangaben
1. Verfasser:	Assael, Henry (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Chicago [u.a.] Dryden Press 1990
Ausgabe:	1. ed.
Schlagworte:	Marketing Produktsicherheit Marketing-Mix Wirtschaftsethik Lehrbuch
Beschreibung:	XXVII, 739 S. Ill., graph. Darst.
ISBN:	0030166225

Internformat

MARC


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650	0	7	\|a Wirtschaftsethik \|0 (DE-588)4066439-9 \|2 gnd \|9 rswk-swf
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Datensatz im Suchindex

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any_adam_object
author	Assael, Henry
author_facet	Assael, Henry
author_role	aut
author_sort	Assael, Henry
author_variant	h a ha
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ctrlnum	(OCoLC)19887804 (DE-599)BVBBV011116883
dewey-full	658.8/02
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8/02
dewey-search	658.8/02
dewey-sort	3658.8 12
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	1. ed.
format	Book
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indexdate	2024-07-09T18:04:17Z
institution	BVB
isbn	0030166225
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-007449498
oclc_num	19887804
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physical	XXVII, 739 S. Ill., graph. Darst.
publishDate	1990
publishDateSearch	1990
publishDateSort	1990
publisher	Dryden Press
record_format	marc
spelling	Assael, Henry Verfasser aut Marketing principles & strategy Henry Assael 1. ed. Chicago [u.a.] Dryden Press 1990 XXVII, 739 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Produktsicherheit (DE-588)4246587-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing-Mix (DE-588)4168908-2 gnd rswk-swf Wirtschaftsethik (DE-588)4066439-9 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketing-Mix (DE-588)4168908-2 s 2\p DE-604 Produktsicherheit (DE-588)4246587-4 s 3\p DE-604 Wirtschaftsethik (DE-588)4066439-9 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Assael, Henry Marketing principles & strategy Marketing Produktsicherheit (DE-588)4246587-4 gnd Marketing (DE-588)4037589-4 gnd Marketing-Mix (DE-588)4168908-2 gnd Wirtschaftsethik (DE-588)4066439-9 gnd
subject_GND	(DE-588)4246587-4 (DE-588)4037589-4 (DE-588)4168908-2 (DE-588)4066439-9 (DE-588)4123623-3
title	Marketing principles & strategy
title_auth	Marketing principles & strategy
title_exact_search	Marketing principles & strategy
title_full	Marketing principles & strategy Henry Assael
title_fullStr	Marketing principles & strategy Henry Assael
title_full_unstemmed	Marketing principles & strategy Henry Assael
title_short	Marketing
title_sort	marketing principles strategy
title_sub	principles & strategy
topic	Marketing Produktsicherheit (DE-588)4246587-4 gnd Marketing (DE-588)4037589-4 gnd Marketing-Mix (DE-588)4168908-2 gnd Wirtschaftsethik (DE-588)4066439-9 gnd
topic_facet	Marketing Produktsicherheit Marketing-Mix Wirtschaftsethik Lehrbuch
work_keys_str_mv	AT assaelhenry marketingprinciplesstrategy

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