Le grand bluff: pouvoir et argent dans la publicité
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | French |
Veröffentlicht: |
Paris
Denoël
1990
|
Schriftenreihe: | Médiations
|
Schlagworte: | |
Beschreibung: | 385 S. |
ISBN: | 2207237540 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV010785327 | ||
003 | DE-604 | ||
005 | 19960610 | ||
007 | t | ||
008 | 960610s1990 fr |||| 00||| fre d | ||
020 | |a 2207237540 |9 2-207-23754-0 | ||
035 | |a (OCoLC)23694316 | ||
035 | |a (DE-599)BVBBV010785327 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a fre | |
044 | |a fr |c FR | ||
049 | |a DE-739 | ||
050 | 0 | |a HF5813.F8 | |
082 | 0 | |a 659.1 |b BOU | |
084 | |a AP 17560 |0 (DE-625)7022: |2 rvk | ||
100 | 1 | |a Boutelier, Denis |e Verfasser |4 aut | |
245 | 1 | 0 | |a Le grand bluff |b pouvoir et argent dans la publicité |c Denis Boutelier ; Dilip Subramanian |
264 | 1 | |a Paris |b Denoël |c 1990 | |
300 | |a 385 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Médiations | |
650 | 4 | |a Agences de publicité - France | |
650 | 7 | |a Publicité (agences de) - France |2 ram | |
650 | 7 | |a Publicité (profession) |2 ram | |
650 | 4 | |a Publicité - France | |
650 | 7 | |a Publicité - Histoire |2 ram | |
650 | 4 | |a Advertising agencies |z France | |
650 | 4 | |a Advertising |z France | |
651 | 4 | |a Frankreich | |
700 | 1 | |a Subramanian, Dilip |e Verfasser |0 (DE-588)143986228 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-007204103 |
Datensatz im Suchindex
_version_ | 1804125268520992768 |
---|---|
any_adam_object | |
author | Boutelier, Denis Subramanian, Dilip |
author_GND | (DE-588)143986228 |
author_facet | Boutelier, Denis Subramanian, Dilip |
author_role | aut aut |
author_sort | Boutelier, Denis |
author_variant | d b db d s ds |
building | Verbundindex |
bvnumber | BV010785327 |
callnumber-first | H - Social Science |
callnumber-label | HF5813 |
callnumber-raw | HF5813.F8 |
callnumber-search | HF5813.F8 |
callnumber-sort | HF 45813 F8 |
callnumber-subject | HF - Commerce |
classification_rvk | AP 17560 |
ctrlnum | (OCoLC)23694316 (DE-599)BVBBV010785327 |
dewey-full | 659.1 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1 |
dewey-search | 659.1 |
dewey-sort | 3659.1 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
format | Book |
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geographic | Frankreich |
geographic_facet | Frankreich |
id | DE-604.BV010785327 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T17:58:51Z |
institution | BVB |
isbn | 2207237540 |
language | French |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007204103 |
oclc_num | 23694316 |
open_access_boolean | |
owner | DE-739 |
owner_facet | DE-739 |
physical | 385 S. |
publishDate | 1990 |
publishDateSearch | 1990 |
publishDateSort | 1990 |
publisher | Denoël |
record_format | marc |
series2 | Médiations |
spelling | Boutelier, Denis Verfasser aut Le grand bluff pouvoir et argent dans la publicité Denis Boutelier ; Dilip Subramanian Paris Denoël 1990 385 S. txt rdacontent n rdamedia nc rdacarrier Médiations Agences de publicité - France Publicité (agences de) - France ram Publicité (profession) ram Publicité - France Publicité - Histoire ram Advertising agencies France Advertising France Frankreich Subramanian, Dilip Verfasser (DE-588)143986228 aut |
spellingShingle | Boutelier, Denis Subramanian, Dilip Le grand bluff pouvoir et argent dans la publicité Agences de publicité - France Publicité (agences de) - France ram Publicité (profession) ram Publicité - France Publicité - Histoire ram Advertising agencies France Advertising France |
title | Le grand bluff pouvoir et argent dans la publicité |
title_auth | Le grand bluff pouvoir et argent dans la publicité |
title_exact_search | Le grand bluff pouvoir et argent dans la publicité |
title_full | Le grand bluff pouvoir et argent dans la publicité Denis Boutelier ; Dilip Subramanian |
title_fullStr | Le grand bluff pouvoir et argent dans la publicité Denis Boutelier ; Dilip Subramanian |
title_full_unstemmed | Le grand bluff pouvoir et argent dans la publicité Denis Boutelier ; Dilip Subramanian |
title_short | Le grand bluff |
title_sort | le grand bluff pouvoir et argent dans la publicite |
title_sub | pouvoir et argent dans la publicité |
topic | Agences de publicité - France Publicité (agences de) - France ram Publicité (profession) ram Publicité - France Publicité - Histoire ram Advertising agencies France Advertising France |
topic_facet | Agences de publicité - France Publicité (agences de) - France Publicité (profession) Publicité - France Publicité - Histoire Advertising agencies France Advertising France Frankreich |
work_keys_str_mv | AT boutelierdenis legrandbluffpouvoiretargentdanslapublicite AT subramaniandilip legrandbluffpouvoiretargentdanslapublicite |