Marketing: theory and practice
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
Macmillan
1995
|
| Ausgabe: | 3. ed. |
| Schriftenreihe: | Macmillan business
|
| Schlagworte: | |
| Beschreibung: | XII, 442 S. graph. Darst. |
| ISBN: | 0333641817 0333641825 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV010715986 | ||
| 003 | DE-604 | ||
| 005 | 20031006 | ||
| 007 | t | ||
| 008 | 960423s1995 xxkd||| |||| 00||| eng d | ||
| 020 | |a 0333641817 |9 0-333-64181-7 | ||
| 020 | |a 0333641825 |9 0-333-64182-5 | ||
| 035 | |a (OCoLC)33789032 | ||
| 035 | |a (DE-599)BVBBV010715986 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c XA-GB | ||
| 049 | |a DE-473 |a DE-521 |a DE-11 |a DE-19 | ||
| 050 | 0 | |a HF5415 | |
| 082 | 0 | |a 658.8 |2 20 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 245 | 1 | 0 | |a Marketing |b theory and practice |c Michael J. Baker ... |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a London |b Macmillan |c 1995 | |
| 300 | |a XII, 442 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Macmillan business | |
| 650 | 7 | |a Marketing |2 ram | |
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Baker, Michael John |d 1935- |e Sonstige |0 (DE-588)128372443 |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-007155596 | ||
Datensatz im Suchindex
| _version_ | 1804125196355895296 |
|---|---|
| any_adam_object | |
| author_GND | (DE-588)128372443 |
| building | Verbundindex |
| bvnumber | BV010715986 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)33789032 (DE-599)BVBBV010715986 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01161nam a2200397 c 4500</leader><controlfield tag="001">BV010715986</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20031006 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">960423s1995 xxkd||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0333641817</subfield><subfield code="9">0-333-64181-7</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0333641825</subfield><subfield code="9">0-333-64182-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)33789032</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV010715986</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxk</subfield><subfield code="c">XA-GB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-11</subfield><subfield code="a">DE-19</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">20</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="b">theory and practice</subfield><subfield code="c">Michael J. Baker ...</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">3. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Macmillan</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XII, 442 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Macmillan business</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Baker, Michael John</subfield><subfield code="d">1935-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)128372443</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-007155596</subfield></datafield></record></collection> |
| id | DE-604.BV010715986 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:57:43Z |
| institution | BVB |
| isbn | 0333641817 0333641825 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007155596 |
| oclc_num | 33789032 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-521 DE-11 DE-19 DE-BY-UBM |
| owner_facet | DE-473 DE-BY-UBG DE-521 DE-11 DE-19 DE-BY-UBM |
| physical | XII, 442 S. graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Macmillan |
| record_format | marc |
| series2 | Macmillan business |
| spelling | Marketing theory and practice Michael J. Baker ... 3. ed. London Macmillan 1995 XII, 442 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Macmillan business Marketing ram Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Baker, Michael John 1935- Sonstige (DE-588)128372443 oth |
| spellingShingle | Marketing theory and practice Marketing ram Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing theory and practice |
| title_auth | Marketing theory and practice |
| title_exact_search | Marketing theory and practice |
| title_full | Marketing theory and practice Michael J. Baker ... |
| title_fullStr | Marketing theory and practice Michael J. Baker ... |
| title_full_unstemmed | Marketing theory and practice Michael J. Baker ... |
| title_short | Marketing |
| title_sort | marketing theory and practice |
| title_sub | theory and practice |
| topic | Marketing ram Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT bakermichaeljohn marketingtheoryandpractice |