Cyber-Marketing: Paradigmen - Perspektiven - Praxis
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Zürich
Füssli
1996
|
Schriftenreihe: | Management
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | 253 S. |
ISBN: | 3280023831 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV010665213 | ||
003 | DE-604 | ||
005 | 20100920 | ||
007 | t | ||
008 | 960304s1996 sz |||| 00||| ger d | ||
016 | 7 | |a 946943842 |2 DE-101 | |
020 | |a 3280023831 |9 3-280-02383-1 | ||
035 | |a (OCoLC)243826591 | ||
035 | |a (DE-599)BVBBV010665213 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a ger | |
044 | |a sz |c CH | ||
049 | |a DE-355 |a DE-M347 |a DE-703 |a DE-12 |a DE-858 |a DE-1047 |a DE-739 |a DE-945 |a DE-706 |a DE-521 |a DE-523 |a DE-526 |a DE-634 |a DE-11 |a DE-525 |a DE-188 | ||
050 | 0 | |a HF5415.1265.R66 1996 | |
084 | |a QP 621 |0 (DE-625)141912: |2 rvk | ||
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
084 | |a QR 700 |0 (DE-625)142074: |2 rvk | ||
084 | |a QR 760 |0 (DE-625)142080: |2 rvk | ||
084 | |a ST 300 |0 (DE-625)143650: |2 rvk | ||
084 | |a 17 |2 sdnb | ||
100 | 1 | |a Rohner, Kurt |e Verfasser |4 aut | |
245 | 1 | 0 | |a Cyber-Marketing |b Paradigmen - Perspektiven - Praxis |c [Kurt Rohner] |
264 | 1 | |a Zürich |b Füssli |c 1996 | |
300 | |a 253 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Management | |
650 | 7 | |a Communicatie |2 gtt | |
650 | 7 | |a Internet |2 gtt | |
650 | 7 | |a Marketing |2 gtt | |
650 | 4 | |a Kommunikation | |
650 | 4 | |a Telemarketing | |
650 | 4 | |a Database marketing | |
650 | 0 | 7 | |a Telemarketing |0 (DE-588)4215401-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Telemarketing |0 (DE-588)4215401-7 |D s |
689 | 1 | |5 DE-188 | |
856 | 4 | 2 | |m DNB Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007119360&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-007119360 |
Datensatz im Suchindex
_version_ | 1804125144698847232 |
---|---|
adam_text |
|
any_adam_object | 1 |
author | Rohner, Kurt |
author_facet | Rohner, Kurt |
author_role | aut |
author_sort | Rohner, Kurt |
author_variant | k r kr |
building | Verbundindex |
bvnumber | BV010665213 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.1265.R66 1996 |
callnumber-search | HF5415.1265.R66 1996 |
callnumber-sort | HF 45415.1265 R66 41996 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 621 QP 650 QR 700 QR 760 ST 300 |
ctrlnum | (OCoLC)243826591 (DE-599)BVBBV010665213 |
discipline | Informatik Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01902nam a2200529 c 4500</leader><controlfield tag="001">BV010665213</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20100920 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">960304s1996 sz |||| 00||| ger d</controlfield><datafield tag="016" ind1="7" ind2=" "><subfield code="a">946943842</subfield><subfield code="2">DE-101</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3280023831</subfield><subfield code="9">3-280-02383-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)243826591</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV010665213</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">sz</subfield><subfield code="c">CH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-355</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-706</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-523</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-11</subfield><subfield code="a">DE-525</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.1265.R66 1996</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 621</subfield><subfield code="0">(DE-625)141912:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QR 700</subfield><subfield code="0">(DE-625)142074:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QR 760</subfield><subfield code="0">(DE-625)142080:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">ST 300</subfield><subfield code="0">(DE-625)143650:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">17</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Rohner, Kurt</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Cyber-Marketing</subfield><subfield code="b">Paradigmen - Perspektiven - Praxis</subfield><subfield code="c">[Kurt Rohner]</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Zürich</subfield><subfield code="b">Füssli</subfield><subfield code="c">1996</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">253 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Management</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Communicatie</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Internet</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Kommunikation</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Telemarketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Database marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Telemarketing</subfield><subfield code="0">(DE-588)4215401-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Telemarketing</subfield><subfield code="0">(DE-588)4215401-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-188</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">DNB Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007119360&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-007119360</subfield></datafield></record></collection> |
id | DE-604.BV010665213 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T17:56:54Z |
institution | BVB |
isbn | 3280023831 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007119360 |
oclc_num | 243826591 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-M347 DE-703 DE-12 DE-858 DE-1047 DE-739 DE-945 DE-706 DE-521 DE-523 DE-526 DE-634 DE-11 DE-525 DE-188 |
owner_facet | DE-355 DE-BY-UBR DE-M347 DE-703 DE-12 DE-858 DE-1047 DE-739 DE-945 DE-706 DE-521 DE-523 DE-526 DE-634 DE-11 DE-525 DE-188 |
physical | 253 S. |
publishDate | 1996 |
publishDateSearch | 1996 |
publishDateSort | 1996 |
publisher | Füssli |
record_format | marc |
series2 | Management |
spelling | Rohner, Kurt Verfasser aut Cyber-Marketing Paradigmen - Perspektiven - Praxis [Kurt Rohner] Zürich Füssli 1996 253 S. txt rdacontent n rdamedia nc rdacarrier Management Communicatie gtt Internet gtt Marketing gtt Kommunikation Telemarketing Database marketing Telemarketing (DE-588)4215401-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s DE-604 Telemarketing (DE-588)4215401-7 s DE-188 DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007119360&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Rohner, Kurt Cyber-Marketing Paradigmen - Perspektiven - Praxis Communicatie gtt Internet gtt Marketing gtt Kommunikation Telemarketing Database marketing Telemarketing (DE-588)4215401-7 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)4215401-7 (DE-588)7706419-7 |
title | Cyber-Marketing Paradigmen - Perspektiven - Praxis |
title_auth | Cyber-Marketing Paradigmen - Perspektiven - Praxis |
title_exact_search | Cyber-Marketing Paradigmen - Perspektiven - Praxis |
title_full | Cyber-Marketing Paradigmen - Perspektiven - Praxis [Kurt Rohner] |
title_fullStr | Cyber-Marketing Paradigmen - Perspektiven - Praxis [Kurt Rohner] |
title_full_unstemmed | Cyber-Marketing Paradigmen - Perspektiven - Praxis [Kurt Rohner] |
title_short | Cyber-Marketing |
title_sort | cyber marketing paradigmen perspektiven praxis |
title_sub | Paradigmen - Perspektiven - Praxis |
topic | Communicatie gtt Internet gtt Marketing gtt Kommunikation Telemarketing Database marketing Telemarketing (DE-588)4215401-7 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | Communicatie Internet Marketing Kommunikation Telemarketing Database marketing Online-Marketing |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007119360&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT rohnerkurt cybermarketingparadigmenperspektivenpraxis |