Consumer-based brand equity: an insight into its content and meaning
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Vaasa
1995
|
| Schriftenreihe: | Vaasan Yliopisto: [Proceedings of the University of Vaasa / Discussion papers]
182 |
| Schlagworte: | |
| Beschreibung: | 31 S. |
| ISBN: | 9516835716 |
Internformat
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Datensatz im Suchindex
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| author | Jutila, Susanna |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV010610730 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T17:55:57Z |
| institution | BVB |
| isbn | 9516835716 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007078880 |
| oclc_num | 58185005 |
| open_access_boolean | |
| owner | DE-N2 |
| owner_facet | DE-N2 |
| physical | 31 S. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| record_format | marc |
| series2 | Vaasan Yliopisto: [Proceedings of the University of Vaasa / Discussion papers] |
| spelling | Jutila, Susanna Verfasser aut Consumer-based brand equity an insight into its content and meaning Susanna Jutila Vaasa 1995 31 S. txt rdacontent n rdamedia nc rdacarrier Vaasan Yliopisto: [Proceedings of the University of Vaasa / Discussion papers] 182 markkinointi ysa merkkitavarat ysa mielikuvat ysa tuotekehitys ysa Discussion papers] Vaasan Yliopisto: [Proceedings of the University of Vaasa 182 (DE-604)BV008907146 182 |
| spellingShingle | Jutila, Susanna Consumer-based brand equity an insight into its content and meaning markkinointi ysa merkkitavarat ysa mielikuvat ysa tuotekehitys ysa |
| title | Consumer-based brand equity an insight into its content and meaning |
| title_auth | Consumer-based brand equity an insight into its content and meaning |
| title_exact_search | Consumer-based brand equity an insight into its content and meaning |
| title_full | Consumer-based brand equity an insight into its content and meaning Susanna Jutila |
| title_fullStr | Consumer-based brand equity an insight into its content and meaning Susanna Jutila |
| title_full_unstemmed | Consumer-based brand equity an insight into its content and meaning Susanna Jutila |
| title_short | Consumer-based brand equity |
| title_sort | consumer based brand equity an insight into its content and meaning |
| title_sub | an insight into its content and meaning |
| topic | markkinointi ysa merkkitavarat ysa mielikuvat ysa tuotekehitys ysa |
| topic_facet | markkinointi merkkitavarat mielikuvat tuotekehitys |
| volume_link | (DE-604)BV008907146 |
| work_keys_str_mv | AT jutilasusanna consumerbasedbrandequityaninsightintoitscontentandmeaning |