Ethical issues in international marketing:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Binghamton
Internat. Business Press
1995
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Auch als: Journal of Euromarketing ; 4,2 |
| Beschreibung: | 117 S. graf. Darst. |
| ISBN: | 1560247355 |
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Datensatz im Suchindex
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|---|---|
| adam_text | Ethical Issues
in International Marketing
CONTENTS
Introduction 1
ErdenerKaynak
The Growing Importance of Ethical Issues
in International Marketing and Their Practical Relevance:
An Introduction 5
Nejdet Delener
Ethics and Transnational Corporations
in Developing Countries: A Social Contract Perspective 11
Hudson P. Rogers
Alphonso O. Ogbuehi
C. M. Kochunny
The Impact of International Gray Marketing on Consumers
and Firms 39
Lynette Knowles Mathur
Ethical Decision Making in Turkish Sales Management 61
Arturo Z. Vdsquez Pdrraga
Ali Kara
Consumer Ethics in Developing Countries:
An Empirical Investigation 87
Jamal A. Al Khatib
Kathryn Dobie
Scott J. Vitell
Index 111
|
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| bvnumber | BV010500830 |
| classification_rvk | QP 343 QP 680 |
| ctrlnum | (OCoLC)243818564 (DE-599)BVBBV010500830 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV010500830 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T17:53:33Z |
| institution | BVB |
| isbn | 1560247355 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006997677 |
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| physical | 117 S. graf. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Internat. Business Press |
| record_format | marc |
| spelling | Ethical issues in international marketing Nejdet Delener, ed. Binghamton Internat. Business Press 1995 117 S. graf. Darst. txt rdacontent n rdamedia nc rdacarrier Auch als: Journal of Euromarketing ; 4,2 Marketing (DE-588)4037589-4 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Wirtschaftsethik (DE-588)4066439-9 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Wirtschaftsethik (DE-588)4066439-9 s DE-604 Multinationales Unternehmen (DE-588)4075092-9 s Marketing (DE-588)4037589-4 s Delener, Nejdet Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006997677&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Ethical issues in international marketing Marketing (DE-588)4037589-4 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Internationales Marketing (DE-588)4125431-4 gnd Wirtschaftsethik (DE-588)4066439-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4075092-9 (DE-588)4125431-4 (DE-588)4066439-9 (DE-588)4143413-4 |
| title | Ethical issues in international marketing |
| title_auth | Ethical issues in international marketing |
| title_exact_search | Ethical issues in international marketing |
| title_full | Ethical issues in international marketing Nejdet Delener, ed. |
| title_fullStr | Ethical issues in international marketing Nejdet Delener, ed. |
| title_full_unstemmed | Ethical issues in international marketing Nejdet Delener, ed. |
| title_short | Ethical issues in international marketing |
| title_sort | ethical issues in international marketing |
| topic | Marketing (DE-588)4037589-4 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Internationales Marketing (DE-588)4125431-4 gnd Wirtschaftsethik (DE-588)4066439-9 gnd |
| topic_facet | Marketing Multinationales Unternehmen Internationales Marketing Wirtschaftsethik Aufsatzsammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006997677&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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