Product management:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago [u.a]
Irwin
1994
|
| Schriftenreihe: | The Irwin series in marketing
|
| Schlagworte: | |
| Beschreibung: | XXIII, 437 S. graph. Darst. |
| ISBN: | 0256116237 |
Internformat
MARC
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| 035 | |a (OCoLC)633032421 | ||
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| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-384 |a DE-355 | ||
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Lehmann, Donald R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Product management |c Donald R. Lehmann ; Russell S. Winer |
| 264 | 1 | |a Chicago [u.a] |b Irwin |c 1994 | |
| 300 | |a XXIII, 437 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Produktpolitik |0 (DE-588)4134655-5 |2 gnd |9 rswk-swf |
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| 689 | 1 | 0 | |a Produktpolitik |0 (DE-588)4134655-5 |D s |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-006986231 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804124917175681024 |
|---|---|
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| author | Lehmann, Donald R. Winer, Russell S. |
| author_facet | Lehmann, Donald R. Winer, Russell S. |
| author_role | aut aut |
| author_sort | Lehmann, Donald R. |
| author_variant | d r l dr drl r s w rs rsw |
| building | Verbundindex |
| bvnumber | BV010483280 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)633032421 (DE-599)BVBBV010483280 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV010483280 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:53:17Z |
| institution | BVB |
| isbn | 0256116237 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006986231 |
| oclc_num | 633032421 |
| open_access_boolean | |
| owner | DE-384 DE-355 DE-BY-UBR |
| owner_facet | DE-384 DE-355 DE-BY-UBR |
| physical | XXIII, 437 S. graph. Darst. |
| publishDate | 1994 |
| publishDateSearch | 1994 |
| publishDateSort | 1994 |
| publisher | Irwin |
| record_format | marc |
| series2 | The Irwin series in marketing |
| spelling | Lehmann, Donald R. Verfasser aut Product management Donald R. Lehmann ; Russell S. Winer Chicago [u.a] Irwin 1994 XXIII, 437 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Irwin series in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Produktmanagement (DE-588)4125960-9 gnd rswk-swf Produktpolitik (DE-588)4134655-5 gnd rswk-swf Produktmanagement (DE-588)4125960-9 s Marketing (DE-588)4037589-4 s DE-604 Produktpolitik (DE-588)4134655-5 s 1\p DE-604 Winer, Russell S. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lehmann, Donald R. Winer, Russell S. Product management Marketing (DE-588)4037589-4 gnd Produktmanagement (DE-588)4125960-9 gnd Produktpolitik (DE-588)4134655-5 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4125960-9 (DE-588)4134655-5 |
| title | Product management |
| title_auth | Product management |
| title_exact_search | Product management |
| title_full | Product management Donald R. Lehmann ; Russell S. Winer |
| title_fullStr | Product management Donald R. Lehmann ; Russell S. Winer |
| title_full_unstemmed | Product management Donald R. Lehmann ; Russell S. Winer |
| title_short | Product management |
| title_sort | product management |
| topic | Marketing (DE-588)4037589-4 gnd Produktmanagement (DE-588)4125960-9 gnd Produktpolitik (DE-588)4134655-5 gnd |
| topic_facet | Marketing Produktmanagement Produktpolitik |
| work_keys_str_mv | AT lehmanndonaldr productmanagement AT winerrussells productmanagement |