Messen meßbar machen: die 5 trojanischen Pferde des Messe-Marketing
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Neuwied [u.a.]
Luchterhand
1995
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Beil. u.d.T.: Constructiv Max |
Beschreibung: | XXIII, 207 S. Ill., graph. Darst. Constructiv Max (63 S.), Checkliste ([1] Bl.) |
ISBN: | 3472021462 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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084 | |a QP 621 |0 (DE-625)141912: |2 rvk | ||
100 | 1 | |a Huckemann, Matthias |e Verfasser |4 aut | |
245 | 1 | 0 | |a Messen meßbar machen |b die 5 trojanischen Pferde des Messe-Marketing |c Matthias Huckemann ; Dieter S. ter Weiler |
264 | 1 | |a Neuwied [u.a.] |b Luchterhand |c 1995 | |
300 | |a XXIII, 207 S. |b Ill., graph. Darst. |e Constructiv Max (63 S.), Checkliste ([1] Bl.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Beil. u.d.T.: Constructiv Max | ||
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Diskette |0 (DE-588)4122115-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Messepolitik |0 (DE-588)4114574-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Messewirtschaft |0 (DE-588)4756217-1 |2 gnd |9 rswk-swf |
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650 | 0 | 7 | |a Messe |g Wirtschaft |0 (DE-588)4074745-1 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Messe |g Wirtschaft |0 (DE-588)4074745-1 |D s |
689 | 1 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
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689 | 1 | |8 1\p |5 DE-604 | |
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700 | 1 | |a Ter Weiler, Dieter S. |e Verfasser |4 aut | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-006887619 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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adam_text |
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any_adam_object | 1 |
author | Huckemann, Matthias Ter Weiler, Dieter S. |
author_facet | Huckemann, Matthias Ter Weiler, Dieter S. |
author_role | aut aut |
author_sort | Huckemann, Matthias |
author_variant | m h mh w d s t wds wdst |
building | Verbundindex |
bvnumber | BV010346962 |
classification_rvk | QP 621 |
ctrlnum | (OCoLC)75613337 (DE-599)BVBBV010346962 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV010346962 |
illustrated | Illustrated |
indexdate | 2024-07-09T17:50:56Z |
institution | BVB |
isbn | 3472021462 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006887619 |
oclc_num | 75613337 |
open_access_boolean | |
owner | DE-12 DE-473 DE-BY-UBG DE-20 DE-523 |
owner_facet | DE-12 DE-473 DE-BY-UBG DE-20 DE-523 |
physical | XXIII, 207 S. Ill., graph. Darst. Constructiv Max (63 S.), Checkliste ([1] Bl.) |
publishDate | 1995 |
publishDateSearch | 1995 |
publishDateSort | 1995 |
publisher | Luchterhand |
record_format | marc |
spelling | Huckemann, Matthias Verfasser aut Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. ter Weiler Neuwied [u.a.] Luchterhand 1995 XXIII, 207 S. Ill., graph. Darst. Constructiv Max (63 S.), Checkliste ([1] Bl.) txt rdacontent n rdamedia nc rdacarrier Beil. u.d.T.: Constructiv Max Marketing (DE-588)4037589-4 gnd rswk-swf Diskette (DE-588)4122115-1 gnd rswk-swf Messepolitik (DE-588)4114574-4 gnd rswk-swf Messewirtschaft (DE-588)4756217-1 gnd rswk-swf Messemarketing (DE-588)4169498-3 gnd rswk-swf Messe Wirtschaft (DE-588)4074745-1 gnd rswk-swf Messemarketing (DE-588)4169498-3 s DE-604 Messe Wirtschaft (DE-588)4074745-1 s Marketing (DE-588)4037589-4 s Diskette (DE-588)4122115-1 s 1\p DE-604 Messewirtschaft (DE-588)4756217-1 s Messepolitik (DE-588)4114574-4 s 2\p DE-604 Ter Weiler, Dieter S. Verfasser aut DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006887619&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Huckemann, Matthias Ter Weiler, Dieter S. Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Marketing (DE-588)4037589-4 gnd Diskette (DE-588)4122115-1 gnd Messepolitik (DE-588)4114574-4 gnd Messewirtschaft (DE-588)4756217-1 gnd Messemarketing (DE-588)4169498-3 gnd Messe Wirtschaft (DE-588)4074745-1 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4122115-1 (DE-588)4114574-4 (DE-588)4756217-1 (DE-588)4169498-3 (DE-588)4074745-1 |
title | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
title_auth | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
title_exact_search | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
title_full | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. ter Weiler |
title_fullStr | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. ter Weiler |
title_full_unstemmed | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. ter Weiler |
title_short | Messen meßbar machen |
title_sort | messen meßbar machen die 5 trojanischen pferde des messe marketing |
title_sub | die 5 trojanischen Pferde des Messe-Marketing |
topic | Marketing (DE-588)4037589-4 gnd Diskette (DE-588)4122115-1 gnd Messepolitik (DE-588)4114574-4 gnd Messewirtschaft (DE-588)4756217-1 gnd Messemarketing (DE-588)4169498-3 gnd Messe Wirtschaft (DE-588)4074745-1 gnd |
topic_facet | Marketing Diskette Messepolitik Messewirtschaft Messemarketing Messe Wirtschaft |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006887619&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT huckemannmatthias messenmeßbarmachendie5trojanischenpferdedesmessemarketing AT terweilerdieters messenmeßbarmachendie5trojanischenpferdedesmessemarketing |