International marketing: strategy, planning, market entry & implementation
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Kogan Page
1995
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | 368 S. graph. Darst. |
| ISBN: | 0749413379 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV010329282 | ||
| 003 | DE-604 | ||
| 005 | 19950911 | ||
| 007 | t | ||
| 008 | 950807s1995 d||| |||| 00||| eng d | ||
| 020 | |a 0749413379 |9 0-7494-1337-9 | ||
| 035 | |a (OCoLC)33968331 | ||
| 035 | |a (DE-599)BVBBV010329282 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-703 | ||
| 050 | 0 | |a HF1416 | |
| 082 | 0 | |a 658.848 |2 20 | |
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 100 | 1 | |a Bennett, Roger |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a International marketing |b strategy, planning, market entry & implementation |c Roger Bennett |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a London |b Kogan Page |c 1995 | |
| 300 | |a 368 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Internationale marketing |2 gtt | |
| 650 | 4 | |a Export marketing |x Management | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-006874248 | ||
Datensatz im Suchindex
| _version_ | 1804124749624770560 |
|---|---|
| any_adam_object | |
| author | Bennett, Roger |
| author_facet | Bennett, Roger |
| author_role | aut |
| author_sort | Bennett, Roger |
| author_variant | r b rb |
| building | Verbundindex |
| bvnumber | BV010329282 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)33968331 (DE-599)BVBBV010329282 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01108nam a2200361 c 4500</leader><controlfield tag="001">BV010329282</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19950911 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">950807s1995 d||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0749413379</subfield><subfield code="9">0-7494-1337-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)33968331</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV010329282</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-703</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF1416</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.848</subfield><subfield code="2">20</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Bennett, Roger</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">International marketing</subfield><subfield code="b">strategy, planning, market entry & implementation</subfield><subfield code="c">Roger Bennett</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. publ.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Kogan Page</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">368 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Internationale marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Export marketing</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-006874248</subfield></datafield></record></collection> |
| id | DE-604.BV010329282 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:50:37Z |
| institution | BVB |
| isbn | 0749413379 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006874248 |
| oclc_num | 33968331 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | 368 S. graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Kogan Page |
| record_format | marc |
| spelling | Bennett, Roger Verfasser aut International marketing strategy, planning, market entry & implementation Roger Bennett 1. publ. London Kogan Page 1995 368 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationale marketing gtt Export marketing Management Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s DE-604 |
| spellingShingle | Bennett, Roger International marketing strategy, planning, market entry & implementation Internationale marketing gtt Export marketing Management Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 |
| title | International marketing strategy, planning, market entry & implementation |
| title_auth | International marketing strategy, planning, market entry & implementation |
| title_exact_search | International marketing strategy, planning, market entry & implementation |
| title_full | International marketing strategy, planning, market entry & implementation Roger Bennett |
| title_fullStr | International marketing strategy, planning, market entry & implementation Roger Bennett |
| title_full_unstemmed | International marketing strategy, planning, market entry & implementation Roger Bennett |
| title_short | International marketing |
| title_sort | international marketing strategy planning market entry implementation |
| title_sub | strategy, planning, market entry & implementation |
| topic | Internationale marketing gtt Export marketing Management Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Internationale marketing Export marketing Management Internationales Marketing |
| work_keys_str_mv | AT bennettroger internationalmarketingstrategyplanningmarketentryimplementation |