Le publicitor:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | French |
Veröffentlicht: |
Paris
Dalloz
1993
|
Ausgabe: | 4. ed. |
Schriftenreihe: | Dalloz Gestion marketing
|
Schlagworte: | |
Beschreibung: | XVIII, 606 S. zahlr. Ill., graph. Darst. 1 Beil. |
ISBN: | 2247014909 |
Internformat
MARC
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041 | 0 | |a fre | |
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082 | 0 | |a 659.1 | |
084 | |a AP 17200 |0 (DE-625)6999: |2 rvk | ||
100 | 1 | |a Brochand, Bernard |e Verfasser |4 aut | |
245 | 1 | 0 | |a Le publicitor |c Bernard Brochand ; Jacques Lendrevie* |
250 | |a 4. ed. | ||
264 | 1 | |a Paris |b Dalloz |c 1993 | |
300 | |a XVIII, 606 S. |b zahlr. Ill., graph. Darst. |e 1 Beil. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Dalloz Gestion marketing | |
650 | 4 | |a Publicité - France - Histoire | |
650 | 7 | |a Publicité - France |2 ram | |
650 | 7 | |a Publicité |2 ram | |
650 | 7 | |a Publicité, agences de |2 ram | |
650 | 4 | |a Advertising |z France | |
650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
651 | 4 | |a Frankreich | |
689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Lendrevie, Jacques |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-006856600 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Brochand, Bernard Lendrevie, Jacques |
author_facet | Brochand, Bernard Lendrevie, Jacques |
author_role | aut aut |
author_sort | Brochand, Bernard |
author_variant | b b bb j l jl |
building | Verbundindex |
bvnumber | BV010304560 |
callnumber-first | H - Social Science |
callnumber-label | HF5813F8B76 1993 |
callnumber-raw | HF5813F8B76 1993 |
callnumber-search | HF5813F8B76 1993 |
callnumber-sort | HF 45813 F8 B76 41993 |
callnumber-subject | HF - Commerce |
classification_rvk | AP 17200 |
ctrlnum | (OCoLC)27688594 (DE-599)BVBBV010304560 |
dewey-full | 659.1 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1 |
dewey-search | 659.1 |
dewey-sort | 3659.1 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
edition | 4. ed. |
format | Book |
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geographic | Frankreich |
geographic_facet | Frankreich |
id | DE-604.BV010304560 |
illustrated | Illustrated |
indexdate | 2024-07-09T17:50:12Z |
institution | BVB |
isbn | 2247014909 |
language | French |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006856600 |
oclc_num | 27688594 |
open_access_boolean | |
owner | DE-739 |
owner_facet | DE-739 |
physical | XVIII, 606 S. zahlr. Ill., graph. Darst. 1 Beil. |
publishDate | 1993 |
publishDateSearch | 1993 |
publishDateSort | 1993 |
publisher | Dalloz |
record_format | marc |
series2 | Dalloz Gestion marketing |
spelling | Brochand, Bernard Verfasser aut Le publicitor Bernard Brochand ; Jacques Lendrevie* 4. ed. Paris Dalloz 1993 XVIII, 606 S. zahlr. Ill., graph. Darst. 1 Beil. txt rdacontent n rdamedia nc rdacarrier Dalloz Gestion marketing Publicité - France - Histoire Publicité - France ram Publicité ram Publicité, agences de ram Advertising France Werbung (DE-588)4065541-6 gnd rswk-swf Frankreich Werbung (DE-588)4065541-6 s DE-604 Lendrevie, Jacques Verfasser aut |
spellingShingle | Brochand, Bernard Lendrevie, Jacques Le publicitor Publicité - France - Histoire Publicité - France ram Publicité ram Publicité, agences de ram Advertising France Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 |
title | Le publicitor |
title_auth | Le publicitor |
title_exact_search | Le publicitor |
title_full | Le publicitor Bernard Brochand ; Jacques Lendrevie* |
title_fullStr | Le publicitor Bernard Brochand ; Jacques Lendrevie* |
title_full_unstemmed | Le publicitor Bernard Brochand ; Jacques Lendrevie* |
title_short | Le publicitor |
title_sort | le publicitor |
topic | Publicité - France - Histoire Publicité - France ram Publicité ram Publicité, agences de ram Advertising France Werbung (DE-588)4065541-6 gnd |
topic_facet | Publicité - France - Histoire Publicité - France Publicité Publicité, agences de Advertising France Werbung Frankreich |
work_keys_str_mv | AT brochandbernard lepublicitor AT lendreviejacques lepublicitor |