The changing role of marketing in the corporation: commentary
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass.
1991
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Schriftenreihe: | Marketing Science Institute <Cambridge, Mass.>: Report
91,127 : Commentary |
Schlagworte: | |
Beschreibung: | 20 S. |
Internformat
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490 | 1 | |a Marketing Science Institute <Cambridge, Mass.>: Report |v 91,127 : Commentary | |
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Datensatz im Suchindex
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author | Webster, Frederick E. |
author_facet | Webster, Frederick E. |
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illustrated | Not Illustrated |
indexdate | 2024-07-09T17:50:04Z |
institution | BVB |
language | English |
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physical | 20 S. |
publishDate | 1991 |
publishDateSearch | 1991 |
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series | Marketing Science Institute <Cambridge, Mass.>: Report |
series2 | Marketing Science Institute <Cambridge, Mass.>: Report |
spelling | Webster, Frederick E. Verfasser aut The changing role of marketing in the corporation commentary Frederick E. Webster Cambridge, Mass. 1991 20 S. txt rdacontent n rdamedia nc rdacarrier Marketing Science Institute <Cambridge, Mass.>: Report 91,127 : Commentary Marketing Management Marketing Science Institute <Cambridge, Mass.>: Report 91,127 : Commentary (DE-604)BV002814091 91,127 |
spellingShingle | Webster, Frederick E. The changing role of marketing in the corporation commentary Marketing Science Institute <Cambridge, Mass.>: Report Marketing Management |
title | The changing role of marketing in the corporation commentary |
title_auth | The changing role of marketing in the corporation commentary |
title_exact_search | The changing role of marketing in the corporation commentary |
title_full | The changing role of marketing in the corporation commentary Frederick E. Webster |
title_fullStr | The changing role of marketing in the corporation commentary Frederick E. Webster |
title_full_unstemmed | The changing role of marketing in the corporation commentary Frederick E. Webster |
title_short | The changing role of marketing in the corporation |
title_sort | the changing role of marketing in the corporation commentary |
title_sub | commentary |
topic | Marketing Management |
topic_facet | Marketing Management |
volume_link | (DE-604)BV002814091 |
work_keys_str_mv | AT websterfredericke thechangingroleofmarketinginthecorporationcommentary |