As seen on TV: the visual culture of everyday life in the 1950s

The cake in kitchen, the house in the suburbs, Mamie in her mink stole, Elvis in his pink Cadillac. It was America in the 1950s, and the world was not so much a stage as a setpiece for TV, the new national phenomenon. It was a time when how things looked - and how we looked - mattered, a decade of d...

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Bibliographische Detailangaben
1. Verfasser: Marling, Karal Ann 1943- (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Cambridge, Massachusetts ; London, England Harvard University Press [1994]
Schlagworte:
Zusammenfassung:The cake in kitchen, the house in the suburbs, Mamie in her mink stole, Elvis in his pink Cadillac. It was America in the 1950s, and the world was not so much a stage as a setpiece for TV, the new national phenomenon. It was a time when how things looked - and how we looked - mattered, a decade of design that comes to vibrant life in As Seen on TV. This book captures a visual culture reflecting and reflected in the powerful new medium of television
Looking closely at a number of celebrated instances in which the principles of design dominated the public arena and captivated the popular imagination, Karal Ann Marling gives us a vivid picture of the taste and sensibility of the postwar era
From Walt Disney's Wednesday night TV show, the leap was easy to his theme park, where the wildly popular TV characters could be seen firsthand, and Marling conducts us through this heady concoction of real life and fantasy. Next she takes us into the picture-perfect world of Betty Crocker's Picture Cook Book of 1950, the runaway bestseller of the decade, and shows us how the look of food, culminating in the TV Dinner, attained paramount importance
Beschreibung:Hier auch später erschienene, unveränderte Nachdrucke
Beschreibung:328 Seiten Illustrationen
ISBN:0674048822

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