Global marketing strategies:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston u.a.
Houghton Mifflin
1995
|
| Ausgabe: | 3. ed. |
| Schlagworte: | |
| Beschreibung: | XXV, 896 S. graph. Darst., Kt. |
| ISBN: | 0395710456 |
Internformat
MARC
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| 100 | 1 | |a Jeannet, Jean-Pierre |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Global marketing strategies |c Jean-Pierre Jeannet ; H. David Hennessey |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a Boston u.a. |b Houghton Mifflin |c 1995 | |
| 300 | |a XXV, 896 S. |b graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Strategisch management |2 gtt | |
| 650 | 4 | |a Export marketing |x Management | |
| 650 | 4 | |a Export marketing |x Management |v Case studies | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Hennessey, Hubert D. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-006723550 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Jeannet, Jean-Pierre Hennessey, Hubert D. |
| author_facet | Jeannet, Jean-Pierre Hennessey, Hubert D. |
| author_role | aut aut |
| author_sort | Jeannet, Jean-Pierre |
| author_variant | j p j jpj h d h hd hdh |
| building | Verbundindex |
| bvnumber | BV010124039 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)31773938 (DE-599)BVBBV010124039 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV010124039 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:46:56Z |
| institution | BVB |
| isbn | 0395710456 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006723550 |
| oclc_num | 31773938 |
| open_access_boolean | |
| owner | DE-703 DE-861 DE-858 |
| owner_facet | DE-703 DE-861 DE-858 |
| physical | XXV, 896 S. graph. Darst., Kt. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Houghton Mifflin |
| record_format | marc |
| spelling | Jeannet, Jean-Pierre Verfasser aut Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey 3. ed. Boston u.a. Houghton Mifflin 1995 XXV, 896 S. graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Strategisch management gtt Export marketing Management Export marketing Management Case studies Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s 1\p DE-604 Hennessey, Hubert D. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Jeannet, Jean-Pierre Hennessey, Hubert D. Global marketing strategies Marketing gtt Strategisch management gtt Export marketing Management Export marketing Management Case studies Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4120697-6 (DE-588)4522595-3 |
| title | Global marketing strategies |
| title_auth | Global marketing strategies |
| title_exact_search | Global marketing strategies |
| title_full | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
| title_fullStr | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
| title_full_unstemmed | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
| title_short | Global marketing strategies |
| title_sort | global marketing strategies |
| topic | Marketing gtt Strategisch management gtt Export marketing Management Export marketing Management Case studies Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Strategisch management Export marketing Management Export marketing Management Case studies Internationales Marketing Marketingstrategie Fallstudiensammlung |
| work_keys_str_mv | AT jeannetjeanpierre globalmarketingstrategies AT hennesseyhubertd globalmarketingstrategies |