APA (7th ed.) Citation

Christopher, M., & McDonald, M. (1995). Marketing: An introductory text (1. publ.). MacMillan.

Chicago Style (17th ed.) Citation

Christopher, Martin, and Malcolm McDonald. Marketing: An Introductory Text. 1. publ. Basingstoke u.a: MacMillan, 1995.

MLA (9th ed.) Citation

Christopher, Martin, and Malcolm McDonald. Marketing: An Introductory Text. 1. publ. MacMillan, 1995.

Warning: These citations may not always be 100% accurate.