Interpreting communication research: a case study approach
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1992
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIV, 338 S. |
| ISBN: | 0135891108 |
Internformat
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Datensatz im Suchindex
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|---|---|
| adam_text | Contents
Preface, ix
1: Interpreting Communication Research, 1
Introduction, /
The Nature of Research, 3
The Nature of Communication Research, 8
Scholarly Communication Research Articles, 11
Conclusion, 19
Additional Readings on Communication Research Methods
and Reading Research, 19
SECTION I: EXPERIMENTAL RESEARCH, 21
Overview of Experimental Research, 21
Establishing Causation, 22
Types of Experiments, 23
2: Laboratory Full Experimental Research, 25
Introduction to the Method, 25
Questions for Examining Full Experimental Research, 30
iii
iv Contents
The Illustrative Study, 32
The Article, 33
Douglas, W. (1985). Anticipated interaction and information seeking.
Human Communication Research, 12, 243—258.
Comments on the Study, 47
Questions and Activities to Consider, 51
Further Readings on Full Experimental Research, 52
Examples of Laboratory Full Experimental Research, 53
3: Field Experimental Research, 55
Introduction to the Method, 55
Questions for Examining Field Experimental Research, 60
The Illustrative Study, 61
The Article, 63
Kreps, G. L. (1980). A field experimental test and revaluation of
Weick s model of organizing. In D. Nimmo (Ed.), Communication
yearbook 4 (pp. 389—398). New Brunswick, NJ: Transaction Books.
Comments on the Study, 76
Conclusion, 81
Questions and Activities to Consider, 81
Further Readings on Field Experimental Research, 82
Examples of Field Experimental Research, 82
SECTION II: SURVEY RESEARCH, 85
Overview of Survey Research, 85
Strengths and Limitations of Survey Research, 85
Survey Research Procedures, 86
4: Survey Questionnaire Research, 91
Introduction to the Method, 91
Questions for Examining Survey Questionnaire Research, 96
The Illustrative Study, 97
The Article, 98
Botan, C. H., Frey, L. R. (1983). Do workers trust labor unions and
their messages? Communication Monographs, 50, 222 244.
Comments on the Study, 114
Conclusion, 121
Contents v
Questions and Activities to Consider, 121
Further Readings on Survey Questionnaire Research, 122
Examples of Survey Questionnaire Research, 122
5: Survey Interview Research, 125
Introduction to the Method, 125
Questions for Examining Survey Interview Research, 129
The Illustrative Study, 130
The Article, 131
Rosenberg, W. L., Elliott, W. R. (1989). Comparison of media use by
reporters and public during newspaper strike. Journalism Quarterly, 66,
18 30, 136.
Comments on the Study, 151
Conclusion, 157
Questions and Activities to Consider, 157
Further Readings on Survey Interview Research, 158
Examples of Survey Interview Research, 158
SECTION III: TEXTUAL ANALYSIS, 161
Overview of Textual Analysis, 162
Types of Textual Analysis, 162
Selecting Texts, 162
Distinctive Characteristics of Textual Analysis, 164
6: Rhetorical Criticism, 167
Introduction to the Method, 167
Questions for Examining Rhetorical Criticism, 171
The Illustrative Study, 172
The Article, 173
Dionisopoulos, G. N. (1988). A case study in print media and heroic
myth: Lee Iacocca 1978 1985. Southern Speech Communication Journal,
53, 227 253.
Comments on the Study, 188
Conclusion, 190
Questions and Activities to Consider, 191
Further Readings on Rhetorical Criticism, 191
Examples of Rhetorical Criticism, 192
vi Contents
7: Content Analysis, 194
Introduction to the Method, 194
Questions for Examining Content Analysis, 199
The Illustrative Study, 199
The Article, 201
Lowry, D. T, Towles, D. E. (1989). Soap opera portrayals of sex,
contraception, and sexually transmitted diseases. Journal of
Communication, 39 (2), 76 83.
Comments on the Study, 209
Conclusion, 215
Questions and Activities to Consider, 215
Further Readings on Content Analysis, 216
Examples of Content Analysis, 216
8: Interaction Analysis, 219
Introduction to the Method, 219
Questions for Examining Interaction Analysis, 224
The Illustrative Study, 225
The Article, 226
Alderton, S. M., Frey, L. R. (1983). Effects of reactions to arguments
on group outcome: The case of group polarization. Central States Speech
Journal, 34, 88 95.
Comments on the Study, 237
Conclusion, 241
Questions and Activities to Consider, 242
Further Readings on the Study of Conversation, 242
Examples of Interaction Analysis, 243
SECTION IV: ETHNOGRAPHY, 247
Overview of Ethnography, 247
Ethnographers Orientation, 248
Aims of Ethnographic Research, 249
Conducting Ethnographic Research, 250
Analyzing and Presenting Ethnographic Data, 252
9: Ethnographic Observational Research, 255
Introduction to the Method, 255
Questions for Examining Ethnographic Observational Research, 260
Contents vii
The Illustrative Study, 262
The Article, 263
Hollihan, T. A., Riley, P., Freadhoff, K. (1986). Arguing for justice:
An analysis of arguing in small claims court. Journal of the American
Forensic Association, 22, 187—195.
Comments on the Study, 276
Conclusion, 281
Questions and Activities to Consider, 281
Further Readings on Ethnographic Observational Research, 282
Examples of Ethnographic Observational Research, 282
10: Ethnographic Interview Research, 285
Introduction to the Method, 285
Questions for Examining Ethnographic Interview Research, 291
The Illustrative Study, 293
The Article, 293
Stoke, K. M., Friedman, P. G. (1980). Patients perceptions of touch
during labor. Journal of Applied Communication Research, 8, 10—21.
Comments on the Study, 305
Conclusion, 308
Questions and Activities to Consider, 309
Further Readings on Ethnographic Interview Research, 309
Examples of Ethnographic Interview Research, 309
Glossary, 312
Bibliography, 324
Index, 332
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| spelling | Interpreting communication research a case study approach Lawrence R. Frey ... Englewood Cliffs, NJ Prentice Hall 1992 XIV, 338 S. txt rdacontent n rdamedia nc rdacarrier Casestudies (vorm) gtt Onderzoeksmethoden gtt Communication Research Methodology Case studies Kommunikationswissenschaft (DE-588)4120588-1 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Kommunikationswissenschaft (DE-588)4120588-1 s DE-604 Frey, Lawrence R. Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006636495&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Interpreting communication research a case study approach Casestudies (vorm) gtt Onderzoeksmethoden gtt Communication Research Methodology Case studies Kommunikationswissenschaft (DE-588)4120588-1 gnd |
| subject_GND | (DE-588)4120588-1 (DE-588)4522595-3 |
| title | Interpreting communication research a case study approach |
| title_auth | Interpreting communication research a case study approach |
| title_exact_search | Interpreting communication research a case study approach |
| title_full | Interpreting communication research a case study approach Lawrence R. Frey ... |
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| title_full_unstemmed | Interpreting communication research a case study approach Lawrence R. Frey ... |
| title_short | Interpreting communication research |
| title_sort | interpreting communication research a case study approach |
| title_sub | a case study approach |
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