Christopher, M., Payne, A., & Ballantyne, D. (1994). Relationship marketing: Bringing quality, customer service and marketing together (Repr.). Butterworth-Heinemann.
Chicago Style (17th ed.) CitationChristopher, Martin, Adrian Payne, and David Ballantyne. Relationship Marketing: Bringing Quality, Customer Service and Marketing Together. Repr. Oxford: Butterworth-Heinemann, 1994.
MLA (9th ed.) CitationChristopher, Martin, et al. Relationship Marketing: Bringing Quality, Customer Service and Marketing Together. Repr. Butterworth-Heinemann, 1994.
Warning: These citations may not always be 100% accurate.