Christopher, M., Payne, A., & Ballantyne, D. (1994). Relationship marketing: Bringing quality, customer service and marketing together (Repr.). Butterworth-Heinemann.
Chicago-Zitierstil (17. Ausg.)Christopher, Martin, Adrian Payne, und David Ballantyne. Relationship Marketing: Bringing Quality, Customer Service and Marketing Together. Repr. Oxford: Butterworth-Heinemann, 1994.
MLA-Zitierstil (9. Ausg.)Christopher, Martin, et al. Relationship Marketing: Bringing Quality, Customer Service and Marketing Together. Repr. Butterworth-Heinemann, 1994.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.