Database marketing: the ultimate marketing tool
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
McGraw-Hill
1993
|
| Schlagworte: | |
| Beschreibung: | XIX, 289 S. graph. Darst. |
| ISBN: | 0070460639 |
Internformat
MARC
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| 100 | 1 | |a Nash, Edward L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Database marketing |b the ultimate marketing tool |c Edward L. Nash |
| 264 | 1 | |a New York u.a. |b McGraw-Hill |c 1993 | |
| 300 | |a XIX, 289 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Database management | |
| 650 | 4 | |a Marketing |v Databases | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Nash, Edward L. |
| author_facet | Nash, Edward L. |
| author_role | aut |
| author_sort | Nash, Edward L. |
| author_variant | e l n el eln |
| building | Verbundindex |
| bvnumber | BV009711506 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.125 |
| callnumber-search | HF5415.125 |
| callnumber-sort | HF 45415.125 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)27814361 (DE-599)BVBBV009711506 |
| dewey-full | 658.8/00285/574 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/00285/574 |
| dewey-search | 658.8/00285/574 |
| dewey-sort | 3658.8 3285 3574 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV009711506 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:39:38Z |
| institution | BVB |
| isbn | 0070460639 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006423357 |
| oclc_num | 27814361 |
| open_access_boolean | |
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| owner_facet | DE-945 DE-19 DE-BY-UBM DE-473 DE-BY-UBG DE-634 DE-83 DE-188 |
| physical | XIX, 289 S. graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Nash, Edward L. Verfasser aut Database marketing the ultimate marketing tool Edward L. Nash New York u.a. McGraw-Hill 1993 XIX, 289 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Databanken gtt Gegevens gtt Klantenservice gtt Marketing gtt Database management Marketing Databases Marketing (DE-588)4037589-4 gnd rswk-swf Database-Marketing (DE-588)4263308-4 gnd rswk-swf Datenbank (DE-588)4011119-2 gnd rswk-swf Datenbankverwaltung (DE-588)4389357-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Datenbank (DE-588)4011119-2 s DE-604 Datenbankverwaltung (DE-588)4389357-0 s Database-Marketing (DE-588)4263308-4 s DE-188 |
| spellingShingle | Nash, Edward L. Database marketing the ultimate marketing tool Databanken gtt Gegevens gtt Klantenservice gtt Marketing gtt Database management Marketing Databases Marketing (DE-588)4037589-4 gnd Database-Marketing (DE-588)4263308-4 gnd Datenbank (DE-588)4011119-2 gnd Datenbankverwaltung (DE-588)4389357-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4263308-4 (DE-588)4011119-2 (DE-588)4389357-0 |
| title | Database marketing the ultimate marketing tool |
| title_auth | Database marketing the ultimate marketing tool |
| title_exact_search | Database marketing the ultimate marketing tool |
| title_full | Database marketing the ultimate marketing tool Edward L. Nash |
| title_fullStr | Database marketing the ultimate marketing tool Edward L. Nash |
| title_full_unstemmed | Database marketing the ultimate marketing tool Edward L. Nash |
| title_short | Database marketing |
| title_sort | database marketing the ultimate marketing tool |
| title_sub | the ultimate marketing tool |
| topic | Databanken gtt Gegevens gtt Klantenservice gtt Marketing gtt Database management Marketing Databases Marketing (DE-588)4037589-4 gnd Database-Marketing (DE-588)4263308-4 gnd Datenbank (DE-588)4011119-2 gnd Datenbankverwaltung (DE-588)4389357-0 gnd |
| topic_facet | Databanken Gegevens Klantenservice Marketing Database management Marketing Databases Database-Marketing Datenbank Datenbankverwaltung |
| work_keys_str_mv | AT nashedwardl databasemarketingtheultimatemarketingtool |