Marketing-Management: Analyse, Strategie, Implementierung
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Wiesbaden
Gabler
1994
|
Schriftenreihe: | Meffert Marketing-Edition
|
Schlagworte: | |
Beschreibung: | XXII, 486 S. graph. Darst. |
ISBN: | 3409236139 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV009626657 | ||
003 | DE-604 | ||
005 | 20151009 | ||
007 | t | ||
008 | 940606s1994 gw d||| |||| 00||| ger d | ||
020 | |a 3409236139 |9 3-409-23613-9 | ||
035 | |a (OCoLC)257883456 | ||
035 | |a (DE-599)BVBBV009626657 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a ger | |
044 | |a gw |c XA-DE-HE | ||
049 | |a DE-29 |a DE-N2 |a DE-703 |a DE-355 |a DE-473 |a DE-20 |a DE-945 |a DE-739 |a DE-M347 |a DE-92 |a DE-19 |a DE-863 |a DE-862 |a DE-858 |a DE-384 |a DE-859 |a DE-1028 |a DE-91 |a DE-M49 |a DE-861 |a DE-1050 |a DE-1047 |a DE-1102 |a DE-521 |a DE-523 |a DE-634 |a DE-B170 |a DE-83 |a DE-525 |a DE-2070s |a DE-188 | ||
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a 17 |2 sdnb | ||
084 | |a WIR 810f |2 stub | ||
100 | 1 | |a Meffert, Heribert |d 1937- |e Verfasser |0 (DE-588)119190656 |4 aut | |
245 | 1 | 0 | |a Marketing-Management |b Analyse, Strategie, Implementierung |c Heribert Meffert |
264 | 1 | |a Wiesbaden |b Gabler |c 1994 | |
300 | |a XXII, 486 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Meffert Marketing-Edition | |
650 | 7 | |a Marketing |2 gtt | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Unternehmenspolitik |0 (DE-588)4078610-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 2 | |5 DE-604 | |
689 | 3 | 0 | |a Unternehmenspolitik |0 (DE-588)4078610-9 |D s |
689 | 3 | |8 1\p |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-006362011 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
DE-BY-862_location | 2000 2801 |
---|---|
DE-BY-863_location | 1000 |
DE-BY-FWS_call_number | 1000/QP 600 M495 M3 2000/QP 600 M495 M3 2801/1991:3711 |
DE-BY-FWS_katkey | 135798 |
DE-BY-FWS_media_number | 083100328084 083000206438 083100430329 |
_version_ | 1806195936389496832 |
any_adam_object | |
author | Meffert, Heribert 1937- |
author_GND | (DE-588)119190656 |
author_facet | Meffert, Heribert 1937- |
author_role | aut |
author_sort | Meffert, Heribert 1937- |
author_variant | h m hm |
building | Verbundindex |
bvnumber | BV009626657 |
classification_rvk | QP 600 |
classification_tum | WIR 810f |
ctrlnum | (OCoLC)257883456 (DE-599)BVBBV009626657 |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01871nam a2200481 c 4500</leader><controlfield tag="001">BV009626657</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151009 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">940606s1994 gw d||| |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3409236139</subfield><subfield code="9">3-409-23613-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)257883456</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV009626657</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">XA-DE-HE</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-29</subfield><subfield code="a">DE-N2</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-1028</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-M49</subfield><subfield code="a">DE-861</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-523</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-525</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">17</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 810f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Meffert, Heribert</subfield><subfield code="d">1937-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)119190656</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing-Management</subfield><subfield code="b">Analyse, Strategie, Implementierung</subfield><subfield code="c">Heribert Meffert</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Wiesbaden</subfield><subfield code="b">Gabler</subfield><subfield code="c">1994</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXII, 486 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Meffert Marketing-Edition</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmenspolitik</subfield><subfield code="0">(DE-588)4078610-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="3" ind2="0"><subfield code="a">Unternehmenspolitik</subfield><subfield code="0">(DE-588)4078610-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-006362011</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
id | DE-604.BV009626657 |
illustrated | Illustrated |
indexdate | 2024-08-01T16:31:12Z |
institution | BVB |
isbn | 3409236139 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006362011 |
oclc_num | 257883456 |
open_access_boolean | |
owner | DE-29 DE-N2 DE-703 DE-355 DE-BY-UBR DE-473 DE-BY-UBG DE-20 DE-945 DE-739 DE-M347 DE-92 DE-19 DE-BY-UBM DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-858 DE-384 DE-859 DE-1028 DE-91 DE-BY-TUM DE-M49 DE-BY-TUM DE-861 DE-1050 DE-1047 DE-1102 DE-521 DE-523 DE-634 DE-B170 DE-83 DE-525 DE-2070s DE-188 |
owner_facet | DE-29 DE-N2 DE-703 DE-355 DE-BY-UBR DE-473 DE-BY-UBG DE-20 DE-945 DE-739 DE-M347 DE-92 DE-19 DE-BY-UBM DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-858 DE-384 DE-859 DE-1028 DE-91 DE-BY-TUM DE-M49 DE-BY-TUM DE-861 DE-1050 DE-1047 DE-1102 DE-521 DE-523 DE-634 DE-B170 DE-83 DE-525 DE-2070s DE-188 |
physical | XXII, 486 S. graph. Darst. |
publishDate | 1994 |
publishDateSearch | 1994 |
publishDateSort | 1994 |
publisher | Gabler |
record_format | marc |
series2 | Meffert Marketing-Edition |
spellingShingle | Meffert, Heribert 1937- Marketing-Management Analyse, Strategie, Implementierung Marketing gtt Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Unternehmenspolitik (DE-588)4078610-9 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4078610-9 (DE-588)4168907-0 |
title | Marketing-Management Analyse, Strategie, Implementierung |
title_auth | Marketing-Management Analyse, Strategie, Implementierung |
title_exact_search | Marketing-Management Analyse, Strategie, Implementierung |
title_full | Marketing-Management Analyse, Strategie, Implementierung Heribert Meffert |
title_fullStr | Marketing-Management Analyse, Strategie, Implementierung Heribert Meffert |
title_full_unstemmed | Marketing-Management Analyse, Strategie, Implementierung Heribert Meffert |
title_short | Marketing-Management |
title_sort | marketing management analyse strategie implementierung |
title_sub | Analyse, Strategie, Implementierung |
topic | Marketing gtt Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Unternehmenspolitik (DE-588)4078610-9 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Marketing Marketingstrategie Unternehmenspolitik Marketingmanagement |
work_keys_str_mv | AT meffertheribert marketingmanagementanalysestrategieimplementierung |
THWS Würzburg Zentralbibliothek Lesesaal
Signatur: |
1000 QP 600 M495 M3 |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |
THWS Schweinfurt Zentralbibliothek Lesesaal
Signatur: |
2000 QP 600 M495 M3 |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |
THWS Schweinfurt Magazin
Signatur: |
2801 1991:3711 |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |