High tech campaigns: computer technology in political communication
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Westport, Conn. u.a.
Praeger
1994
|
Ausgabe: | 1. publ. |
Schriftenreihe: | Praeger series in political communication
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XVI, 225 S. |
ISBN: | 0275941507 |
Internformat
MARC
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246 | 1 | 3 | |a High-tech campaigns |
250 | |a 1. publ. | ||
264 | 1 | |a Westport, Conn. u.a. |b Praeger |c 1994 | |
300 | |a XVI, 225 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Praeger series in political communication | |
650 | 4 | |a Campagnes électorales - États-Unis - Informatique | |
650 | 4 | |a Communication politique - États-Unis | |
650 | 4 | |a Datenverarbeitung | |
650 | 4 | |a Politik | |
650 | 4 | |a Communication in politics |z United States | |
650 | 4 | |a Political campaigns |z United States |x Data processing | |
650 | 0 | 7 | |a Wahl |0 (DE-588)4064286-0 |2 gnd |9 rswk-swf |
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650 | 0 | 7 | |a Datenverarbeitung |0 (DE-588)4011152-0 |2 gnd |9 rswk-swf |
651 | 4 | |a États-Unis - Politique et gouvernement - 1989- - Informatique | |
651 | 4 | |a USA | |
651 | 4 | |a United States |x Politics and government |y 1989- |x Data processing | |
651 | 7 | |a USA |0 (DE-588)4078704-7 |2 gnd |9 rswk-swf | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-006352016 |
Datensatz im Suchindex
_version_ | 1804123950496612352 |
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adam_text | Contents
Series Foreword by Robert E. Denton, Jr. ix
Preface xiii
Acknowledgments xv
1. Introduction 1
Part I Description of the Technologies 13
2. The Targeting Concept 15
3. The Anatomy of a Public Opinion Poll 27
4. Technical Advances in Polling 45
5. Databases in Political Communication 67
6. Data Analyses 101
Part II Effects of the New Technologies 121
7. Effects on Voters 127
8. Effects on the Press 139
viii CONTENTS
9. Effects on the Political System and Government 165
Appendix A Elaboration on an Analysis Technique 183
Appendix B A High Tech Approach to Augment Voter
Participation 195
Selected Bibliography 215
Index 219
|
any_adam_object | 1 |
author | Selnow, Gary W. |
author_facet | Selnow, Gary W. |
author_role | aut |
author_sort | Selnow, Gary W. |
author_variant | g w s gw gws |
building | Verbundindex |
bvnumber | BV009609524 |
callnumber-first | J - Political Science |
callnumber-label | JK1973 |
callnumber-raw | JK1973 |
callnumber-search | JK1973 |
callnumber-sort | JK 41973 |
callnumber-subject | JK - United States |
classification_rvk | MG 70100 MG 70120 |
ctrlnum | (OCoLC)28063496 (DE-599)BVBBV009609524 |
dewey-full | 324.7/0285 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 324 - The political process |
dewey-raw | 324.7/0285 |
dewey-search | 324.7/0285 |
dewey-sort | 3324.7 3285 |
dewey-tens | 320 - Political science (Politics and government) |
discipline | Politologie |
edition | 1. publ. |
format | Book |
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geographic | États-Unis - Politique et gouvernement - 1989- - Informatique USA United States Politics and government 1989- Data processing USA (DE-588)4078704-7 gnd |
geographic_facet | États-Unis - Politique et gouvernement - 1989- - Informatique USA United States Politics and government 1989- Data processing |
id | DE-604.BV009609524 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T17:37:55Z |
institution | BVB |
isbn | 0275941507 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006352016 |
oclc_num | 28063496 |
open_access_boolean | |
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owner_facet | DE-12 DE-384 DE-739 DE-188 |
physical | XVI, 225 S. |
publishDate | 1994 |
publishDateSearch | 1994 |
publishDateSort | 1994 |
publisher | Praeger |
record_format | marc |
series2 | Praeger series in political communication |
spelling | Selnow, Gary W. Verfasser aut High tech campaigns computer technology in political communication Gary W. Selnow High-tech campaigns 1. publ. Westport, Conn. u.a. Praeger 1994 XVI, 225 S. txt rdacontent n rdamedia nc rdacarrier Praeger series in political communication Campagnes électorales - États-Unis - Informatique Communication politique - États-Unis Datenverarbeitung Politik Communication in politics United States Political campaigns United States Data processing Wahl (DE-588)4064286-0 gnd rswk-swf Politische Kommunikation (DE-588)4134262-8 gnd rswk-swf Datenverarbeitung (DE-588)4011152-0 gnd rswk-swf États-Unis - Politique et gouvernement - 1989- - Informatique USA United States Politics and government 1989- Data processing USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Wahl (DE-588)4064286-0 s Datenverarbeitung (DE-588)4011152-0 s DE-604 Politische Kommunikation (DE-588)4134262-8 s HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006352016&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Selnow, Gary W. High tech campaigns computer technology in political communication Campagnes électorales - États-Unis - Informatique Communication politique - États-Unis Datenverarbeitung Politik Communication in politics United States Political campaigns United States Data processing Wahl (DE-588)4064286-0 gnd Politische Kommunikation (DE-588)4134262-8 gnd Datenverarbeitung (DE-588)4011152-0 gnd |
subject_GND | (DE-588)4064286-0 (DE-588)4134262-8 (DE-588)4011152-0 (DE-588)4078704-7 |
title | High tech campaigns computer technology in political communication |
title_alt | High-tech campaigns |
title_auth | High tech campaigns computer technology in political communication |
title_exact_search | High tech campaigns computer technology in political communication |
title_full | High tech campaigns computer technology in political communication Gary W. Selnow |
title_fullStr | High tech campaigns computer technology in political communication Gary W. Selnow |
title_full_unstemmed | High tech campaigns computer technology in political communication Gary W. Selnow |
title_short | High tech campaigns |
title_sort | high tech campaigns computer technology in political communication |
title_sub | computer technology in political communication |
topic | Campagnes électorales - États-Unis - Informatique Communication politique - États-Unis Datenverarbeitung Politik Communication in politics United States Political campaigns United States Data processing Wahl (DE-588)4064286-0 gnd Politische Kommunikation (DE-588)4134262-8 gnd Datenverarbeitung (DE-588)4011152-0 gnd |
topic_facet | Campagnes électorales - États-Unis - Informatique Communication politique - États-Unis Datenverarbeitung Politik Communication in politics United States Political campaigns United States Data processing Wahl Politische Kommunikation États-Unis - Politique et gouvernement - 1989- - Informatique USA United States Politics and government 1989- Data processing |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006352016&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT selnowgaryw hightechcampaignscomputertechnologyinpoliticalcommunication AT selnowgaryw hightechcampaigns |