Essentials of marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Homewood, Ill. [u.a.]
Irwin
1988
|
| Ausgabe: | 4. ed. |
| Schriftenreihe: | The Irwin series in marketing
|
| Beschreibung: | XVI, 512 S. Ill., graph. Darst., Kt. Computer-aided problems for use with essentials of marketing |
| ISBN: | 0256060096 |
Internformat
MARC
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| 041 | |a und | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a McCarthy, Edmund Jerome |d 1928-2015 |e Verfasser |0 (DE-588)12861949X |4 aut | |
| 245 | 1 | 0 | |a Essentials of marketing |c E. Jerome McCarthy ; William D. Perreault, Jr. |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Homewood, Ill. [u.a.] |b Irwin |c 1988 | |
| 300 | |a XVI, 512 S. |b Ill., graph. Darst., Kt. |e Computer-aided problems for use with essentials of marketing | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The Irwin series in marketing | |
| 700 | 1 | |a Perreault, William D. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-005848249 | ||
Datensatz im Suchindex
| _version_ | 1804123197180739584 |
|---|---|
| any_adam_object | |
| author | McCarthy, Edmund Jerome 1928-2015 Perreault, William D. |
| author_GND | (DE-588)12861949X |
| author_facet | McCarthy, Edmund Jerome 1928-2015 Perreault, William D. |
| author_role | aut aut |
| author_sort | McCarthy, Edmund Jerome 1928-2015 |
| author_variant | e j m ej ejm w d p wd wdp |
| building | Verbundindex |
| bvnumber | BV008843870 |
| classification_rvk | QP 600 |
| ctrlnum | (DE-599)BVBBV008843870 |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| id | DE-604.BV008843870 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:25:56Z |
| institution | BVB |
| isbn | 0256060096 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005848249 |
| open_access_boolean | |
| physical | XVI, 512 S. Ill., graph. Darst., Kt. Computer-aided problems for use with essentials of marketing |
| publishDate | 1988 |
| publishDateSearch | 1988 |
| publishDateSort | 1988 |
| publisher | Irwin |
| record_format | marc |
| series2 | The Irwin series in marketing |
| spelling | McCarthy, Edmund Jerome 1928-2015 Verfasser (DE-588)12861949X aut Essentials of marketing E. Jerome McCarthy ; William D. Perreault, Jr. 4. ed. Homewood, Ill. [u.a.] Irwin 1988 XVI, 512 S. Ill., graph. Darst., Kt. Computer-aided problems for use with essentials of marketing txt rdacontent n rdamedia nc rdacarrier The Irwin series in marketing Perreault, William D. Verfasser aut |
| spellingShingle | McCarthy, Edmund Jerome 1928-2015 Perreault, William D. Essentials of marketing |
| title | Essentials of marketing |
| title_auth | Essentials of marketing |
| title_exact_search | Essentials of marketing |
| title_full | Essentials of marketing E. Jerome McCarthy ; William D. Perreault, Jr. |
| title_fullStr | Essentials of marketing E. Jerome McCarthy ; William D. Perreault, Jr. |
| title_full_unstemmed | Essentials of marketing E. Jerome McCarthy ; William D. Perreault, Jr. |
| title_short | Essentials of marketing |
| title_sort | essentials of marketing |
| work_keys_str_mv | AT mccarthyedmundjerome essentialsofmarketing AT perreaultwilliamd essentialsofmarketing |