Implementing the marketing concept through a program of customer visits:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass.
1990
|
Schriftenreihe: | Marketing Science Institute <Cambridge, Mass.>: Report
90,107 : Research program |
Schlagworte: | |
Beschreibung: | 33 S. |
Internformat
MARC
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Datensatz im Suchindex
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author | McQuarrie, Edward F. MacIntyre, Shelby H. |
author_GND | (DE-588)131793764 |
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discipline | Wirtschaftswissenschaften |
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illustrated | Not Illustrated |
indexdate | 2024-07-09T17:25:22Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005827001 |
oclc_num | 21709697 |
open_access_boolean | |
owner | DE-945 |
owner_facet | DE-945 |
physical | 33 S. |
publishDate | 1990 |
publishDateSearch | 1990 |
publishDateSort | 1990 |
record_format | marc |
series | Marketing Science Institute <Cambridge, Mass.>: Report |
series2 | Marketing Science Institute <Cambridge, Mass.>: Report |
spelling | McQuarrie, Edward F. Verfasser (DE-588)131793764 aut Implementing the marketing concept through a program of customer visits by Edward F. McQuarrie and Shelby H. McIntyre Cambridge, Mass. 1990 33 S. txt rdacontent n rdamedia nc rdacarrier Marketing Science Institute <Cambridge, Mass.>: Report 90,107 : Research program Customer relations Marketing Management Kundendienst (DE-588)4135134-4 gnd rswk-swf Kundendienst (DE-588)4135134-4 s DE-604 MacIntyre, Shelby H. Verfasser aut Marketing Science Institute <Cambridge, Mass.>: Report 90,107 : Research program (DE-604)BV002814091 90,107 |
spellingShingle | McQuarrie, Edward F. MacIntyre, Shelby H. Implementing the marketing concept through a program of customer visits Marketing Science Institute <Cambridge, Mass.>: Report Customer relations Marketing Management Kundendienst (DE-588)4135134-4 gnd |
subject_GND | (DE-588)4135134-4 |
title | Implementing the marketing concept through a program of customer visits |
title_auth | Implementing the marketing concept through a program of customer visits |
title_exact_search | Implementing the marketing concept through a program of customer visits |
title_full | Implementing the marketing concept through a program of customer visits by Edward F. McQuarrie and Shelby H. McIntyre |
title_fullStr | Implementing the marketing concept through a program of customer visits by Edward F. McQuarrie and Shelby H. McIntyre |
title_full_unstemmed | Implementing the marketing concept through a program of customer visits by Edward F. McQuarrie and Shelby H. McIntyre |
title_short | Implementing the marketing concept through a program of customer visits |
title_sort | implementing the marketing concept through a program of customer visits |
topic | Customer relations Marketing Management Kundendienst (DE-588)4135134-4 gnd |
topic_facet | Customer relations Marketing Management Kundendienst |
volume_link | (DE-604)BV002814091 |
work_keys_str_mv | AT mcquarrieedwardf implementingthemarketingconceptthroughaprogramofcustomervisits AT macintyreshelbyh implementingthemarketingconceptthroughaprogramofcustomervisits |