Developing a winning marketing plan:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Wiley
1987
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Wiley series on business strategy
|
| Schlagworte: | |
| Beschreibung: | IX, 324 S. Ill., graph. Darst. |
| ISBN: | 0471845299 |
Internformat
MARC
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|---|---|---|---|
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| 003 | DE-604 | ||
| 005 | 20150903 | ||
| 007 | t | ||
| 008 | 931207s1987 ad|| |||| 00||| eng d | ||
| 020 | |a 0471845299 |9 0-471-84529-9 | ||
| 035 | |a (OCoLC)14964773 | ||
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| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
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| 100 | 1 | |a Cohen, William A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Developing a winning marketing plan |c William A. Cohen |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a New York u.a. |b Wiley |c 1987 | |
| 300 | |a IX, 324 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Wiley series on business strategy | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Planung |0 (DE-588)4046235-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Cohen, William A. |
| author_facet | Cohen, William A. |
| author_role | aut |
| author_sort | Cohen, William A. |
| author_variant | w a c wa wac |
| building | Verbundindex |
| bvnumber | BV008806916 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)14964773 (DE-599)BVBBV008806916 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV008806916 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:25:22Z |
| institution | BVB |
| isbn | 0471845299 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005826599 |
| oclc_num | 14964773 |
| open_access_boolean | |
| owner | DE-945 DE-188 |
| owner_facet | DE-945 DE-188 |
| physical | IX, 324 S. Ill., graph. Darst. |
| publishDate | 1987 |
| publishDateSearch | 1987 |
| publishDateSort | 1987 |
| publisher | Wiley |
| record_format | marc |
| series2 | Wiley series on business strategy |
| spelling | Cohen, William A. Verfasser aut Developing a winning marketing plan William A. Cohen 1. publ. New York u.a. Wiley 1987 IX, 324 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley series on business strategy Marketing Planung (DE-588)4046235-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Planung (DE-588)4046235-3 s DE-604 |
| spellingShingle | Cohen, William A. Developing a winning marketing plan Marketing Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4046235-3 (DE-588)4037589-4 |
| title | Developing a winning marketing plan |
| title_auth | Developing a winning marketing plan |
| title_exact_search | Developing a winning marketing plan |
| title_full | Developing a winning marketing plan William A. Cohen |
| title_fullStr | Developing a winning marketing plan William A. Cohen |
| title_full_unstemmed | Developing a winning marketing plan William A. Cohen |
| title_short | Developing a winning marketing plan |
| title_sort | developing a winning marketing plan |
| topic | Marketing Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Planung |
| work_keys_str_mv | AT cohenwilliama developingawinningmarketingplan |