Ratings analysis: theory and practice
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hillsdale, NJ u.a.
Erlbaum
1991
|
| Schriftenreihe: | Communication textbook series : Broadcasting
|
| Schlagworte: | |
| Beschreibung: | Literaturverz. S. 264 - 278 |
| Beschreibung: | IX, 290 S. Ill., graph. Darst., Kt. |
| ISBN: | 0805802398 080580949X |
Internformat
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| 100 | 1 | |a Webster, James G. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Ratings analysis |b theory and practice |c James G. Webster ; Lawrence W. Lichty |
| 264 | 1 | |a Hillsdale, NJ u.a. |b Erlbaum |c 1991 | |
| 300 | |a IX, 290 S. |b Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Communication textbook series : Broadcasting | |
| 500 | |a Literaturverz. S. 264 - 278 | ||
| 650 | 4 | |a Radio audiences | |
| 650 | 4 | |a Radio programs - Ratings - Methodology | |
| 650 | 4 | |a Reception | |
| 650 | 4 | |a Television audiences | |
| 650 | 4 | |a Television programs - Ratings - Methodology | |
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| 700 | 1 | |a Lichty, Lawrence W. |e Verfasser |4 aut | |
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Datensatz im Suchindex
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| author | Webster, James G. Lichty, Lawrence W. |
| author_facet | Webster, James G. Lichty, Lawrence W. |
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| author_sort | Webster, James G. |
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| building | Verbundindex |
| bvnumber | BV008739501 |
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| discipline | Allgemeines |
| format | Book |
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| id | DE-604.BV008739501 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:24:07Z |
| institution | BVB |
| isbn | 0805802398 080580949X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005768512 |
| oclc_num | 464618008 |
| open_access_boolean | |
| owner | DE-824 DE-N2 |
| owner_facet | DE-824 DE-N2 |
| physical | IX, 290 S. Ill., graph. Darst., Kt. |
| publishDate | 1991 |
| publishDateSearch | 1991 |
| publishDateSort | 1991 |
| publisher | Erlbaum |
| record_format | marc |
| series2 | Communication textbook series : Broadcasting |
| spelling | Webster, James G. Verfasser aut Ratings analysis theory and practice James G. Webster ; Lawrence W. Lichty Hillsdale, NJ u.a. Erlbaum 1991 IX, 290 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Communication textbook series : Broadcasting Literaturverz. S. 264 - 278 Radio audiences Radio programs - Ratings - Methodology Reception Television audiences Television programs - Ratings - Methodology Publikum (DE-588)4047764-2 gnd rswk-swf Publikumsforschung (DE-588)4310038-7 gnd rswk-swf Fernsehen (DE-588)4016825-6 gnd rswk-swf Fernsehen (DE-588)4016825-6 s Publikum (DE-588)4047764-2 s Publikumsforschung (DE-588)4310038-7 s DE-604 Lichty, Lawrence W. Verfasser aut |
| spellingShingle | Webster, James G. Lichty, Lawrence W. Ratings analysis theory and practice Radio audiences Radio programs - Ratings - Methodology Reception Television audiences Television programs - Ratings - Methodology Publikum (DE-588)4047764-2 gnd Publikumsforschung (DE-588)4310038-7 gnd Fernsehen (DE-588)4016825-6 gnd |
| subject_GND | (DE-588)4047764-2 (DE-588)4310038-7 (DE-588)4016825-6 |
| title | Ratings analysis theory and practice |
| title_auth | Ratings analysis theory and practice |
| title_exact_search | Ratings analysis theory and practice |
| title_full | Ratings analysis theory and practice James G. Webster ; Lawrence W. Lichty |
| title_fullStr | Ratings analysis theory and practice James G. Webster ; Lawrence W. Lichty |
| title_full_unstemmed | Ratings analysis theory and practice James G. Webster ; Lawrence W. Lichty |
| title_short | Ratings analysis |
| title_sort | ratings analysis theory and practice |
| title_sub | theory and practice |
| topic | Radio audiences Radio programs - Ratings - Methodology Reception Television audiences Television programs - Ratings - Methodology Publikum (DE-588)4047764-2 gnd Publikumsforschung (DE-588)4310038-7 gnd Fernsehen (DE-588)4016825-6 gnd |
| topic_facet | Radio audiences Radio programs - Ratings - Methodology Reception Television audiences Television programs - Ratings - Methodology Publikum Publikumsforschung Fernsehen |
| work_keys_str_mv | AT websterjamesg ratingsanalysistheoryandpractice AT lichtylawrencew ratingsanalysistheoryandpractice |