Advertising writing: putting creative strategy to work
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
St. Paul, Minn.
West Publ.
1982
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | XI, 330 S. Ill. |
| ISBN: | 0314632468 |
Internformat
MARC
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Hafer, W. K. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising writing |b putting creative strategy to work |c W. K. Hafer ; Gordon E. White* |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a St. Paul, Minn. |b West Publ. |c 1982 | |
| 300 | |a XI, 330 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Advertising copy | |
| 650 | 4 | |a Business writing | |
| 700 | 1 | |a White, Gordon E. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-005718340 | ||
Datensatz im Suchindex
| _version_ | 1804123012791795712 |
|---|---|
| any_adam_object | |
| author | Hafer, W. K. White, Gordon E. |
| author_facet | Hafer, W. K. White, Gordon E. |
| author_role | aut aut |
| author_sort | Hafer, W. K. |
| author_variant | w k h wk wkh g e w ge gew |
| building | Verbundindex |
| bvnumber | BV008681892 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5825 |
| callnumber-raw | HF5825 |
| callnumber-search | HF5825 |
| callnumber-sort | HF 45825 |
| callnumber-subject | HF - Commerce |
| classification_rvk | AP 17440 |
| ctrlnum | (OCoLC)7947031 (DE-599)BVBBV008681892 |
| dewey-full | 659.13/22 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.13/22 |
| dewey-search | 659.13/22 |
| dewey-sort | 3659.13 222 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV008681892 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:23:00Z |
| institution | BVB |
| isbn | 0314632468 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005718340 |
| oclc_num | 7947031 |
| open_access_boolean | |
| owner | DE-824 |
| owner_facet | DE-824 |
| physical | XI, 330 S. Ill. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | West Publ. |
| record_format | marc |
| spelling | Hafer, W. K. Verfasser aut Advertising writing putting creative strategy to work W. K. Hafer ; Gordon E. White* 2. ed. St. Paul, Minn. West Publ. 1982 XI, 330 S. Ill. txt rdacontent n rdamedia nc rdacarrier Advertising copy Business writing White, Gordon E. Verfasser aut |
| spellingShingle | Hafer, W. K. White, Gordon E. Advertising writing putting creative strategy to work Advertising copy Business writing |
| title | Advertising writing putting creative strategy to work |
| title_auth | Advertising writing putting creative strategy to work |
| title_exact_search | Advertising writing putting creative strategy to work |
| title_full | Advertising writing putting creative strategy to work W. K. Hafer ; Gordon E. White* |
| title_fullStr | Advertising writing putting creative strategy to work W. K. Hafer ; Gordon E. White* |
| title_full_unstemmed | Advertising writing putting creative strategy to work W. K. Hafer ; Gordon E. White* |
| title_short | Advertising writing |
| title_sort | advertising writing putting creative strategy to work |
| title_sub | putting creative strategy to work |
| topic | Advertising copy Business writing |
| topic_facet | Advertising copy Business writing |
| work_keys_str_mv | AT haferwk advertisingwritingputtingcreativestrategytowork AT whitegordone advertisingwritingputtingcreativestrategytowork |