Research for marketing decisions:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Englewood Cliffs, NJ
Prentice-Hall
1988
|
Ausgabe: | 5. ed. |
Schriftenreihe: | The Prentice-Hall series in marketing
|
Schlagworte: | |
Beschreibung: | XII, 784 S. Ill., graph. Darst. |
ISBN: | 0137741758 |
Internformat
MARC
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035 | |a (DE-599)BVBBV008569514 | ||
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041 | 0 | |a eng | |
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050 | 0 | |a HF5415.2 | |
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100 | 1 | |a Green, Paul E. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Research for marketing decisions |c Paul E. Green ; Donald S. Tull ; Gerald Albaum |
250 | |a 5. ed. | ||
264 | 1 | |a Englewood Cliffs, NJ |b Prentice-Hall |c 1988 | |
300 | |a XII, 784 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The Prentice-Hall series in marketing | |
650 | 4 | |a Analyse de données | |
650 | 4 | |a Décision marketing | |
650 | 7 | |a Marketing - Prise de décision |2 ram | |
650 | 4 | |a Marketing - Recherche | |
650 | 7 | |a Marketing |2 gtt | |
650 | 7 | |a Onderzoeksmethoden |2 gtt | |
650 | 4 | |a Recherche en marketing | |
650 | 4 | |a Marketing research | |
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Methode |0 (DE-588)4038971-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketingforschung |0 (DE-588)4200055-5 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
689 | 2 | 0 | |a Methode |0 (DE-588)4038971-6 |D s |
689 | 2 | |8 2\p |5 DE-604 | |
700 | 1 | |a Tull, Donald S. |e Verfasser |4 aut | |
700 | 1 | |a Albaum, Gerald S. |d 1933- |e Verfasser |0 (DE-588)131878913 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-005632363 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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any_adam_object | |
author | Green, Paul E. Tull, Donald S. Albaum, Gerald S. 1933- |
author_GND | (DE-588)131878913 |
author_facet | Green, Paul E. Tull, Donald S. Albaum, Gerald S. 1933- |
author_role | aut aut aut |
author_sort | Green, Paul E. |
author_variant | p e g pe peg d s t ds dst g s a gs gsa |
building | Verbundindex |
bvnumber | BV008569514 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.2 |
callnumber-search | HF5415.2 |
callnumber-sort | HF 45415.2 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)17549630 (DE-599)BVBBV008569514 |
dewey-full | 658.8/3 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/3 |
dewey-search | 658.8/3 |
dewey-sort | 3658.8 13 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 5. ed. |
format | Book |
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id | DE-604.BV008569514 |
illustrated | Illustrated |
indexdate | 2024-07-09T17:21:15Z |
institution | BVB |
isbn | 0137741758 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005632363 |
oclc_num | 17549630 |
open_access_boolean | |
owner | DE-945 DE-19 DE-BY-UBM DE-188 |
owner_facet | DE-945 DE-19 DE-BY-UBM DE-188 |
physical | XII, 784 S. Ill., graph. Darst. |
publishDate | 1988 |
publishDateSearch | 1988 |
publishDateSort | 1988 |
publisher | Prentice-Hall |
record_format | marc |
series2 | The Prentice-Hall series in marketing |
spelling | Green, Paul E. Verfasser aut Research for marketing decisions Paul E. Green ; Donald S. Tull ; Gerald Albaum 5. ed. Englewood Cliffs, NJ Prentice-Hall 1988 XII, 784 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Prentice-Hall series in marketing Analyse de données Décision marketing Marketing - Prise de décision ram Marketing - Recherche Marketing gtt Onderzoeksmethoden gtt Recherche en marketing Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf Methode (DE-588)4038971-6 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Methode (DE-588)4038971-6 s 2\p DE-604 Tull, Donald S. Verfasser aut Albaum, Gerald S. 1933- Verfasser (DE-588)131878913 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Green, Paul E. Tull, Donald S. Albaum, Gerald S. 1933- Research for marketing decisions Analyse de données Décision marketing Marketing - Prise de décision ram Marketing - Recherche Marketing gtt Onderzoeksmethoden gtt Recherche en marketing Marketing research Marktforschung (DE-588)4037630-8 gnd Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4038971-6 (DE-588)4200055-5 |
title | Research for marketing decisions |
title_auth | Research for marketing decisions |
title_exact_search | Research for marketing decisions |
title_full | Research for marketing decisions Paul E. Green ; Donald S. Tull ; Gerald Albaum |
title_fullStr | Research for marketing decisions Paul E. Green ; Donald S. Tull ; Gerald Albaum |
title_full_unstemmed | Research for marketing decisions Paul E. Green ; Donald S. Tull ; Gerald Albaum |
title_short | Research for marketing decisions |
title_sort | research for marketing decisions |
topic | Analyse de données Décision marketing Marketing - Prise de décision ram Marketing - Recherche Marketing gtt Onderzoeksmethoden gtt Recherche en marketing Marketing research Marktforschung (DE-588)4037630-8 gnd Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd |
topic_facet | Analyse de données Décision marketing Marketing - Prise de décision Marketing - Recherche Marketing Onderzoeksmethoden Recherche en marketing Marketing research Marktforschung Methode Marketingforschung |
work_keys_str_mv | AT greenpaule researchformarketingdecisions AT tulldonalds researchformarketingdecisions AT albaumgeralds researchformarketingdecisions |