APA (7th ed.) Citation

Bell, M. L., & Vincze, J. W. (1988). Managerial marketing: Strategy and cases. Elsevier.

Chicago Style (17th ed.) Citation

Bell, Martin L., and Julian W. Vincze. Managerial Marketing: Strategy and Cases. New York u.a: Elsevier, 1988.

MLA (9th ed.) Citation

Bell, Martin L., and Julian W. Vincze. Managerial Marketing: Strategy and Cases. Elsevier, 1988.