Eisenhower and the mass media: peace, prosperity & prime-time tv
Dwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's "Golden Age." In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularit...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chapel Hill u.a.
Univ. of North Carolina Press
1993
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | Dwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's "Golden Age." In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularity was partly a result of his skillful use of the new medium of television to define and broadcast his achievements to the American public. Although John F. Kennedy has often been called the first TV president, Allen argues that Eisenhower rightfully deserves that title. Ike was an avid TV watcher, and he saw the medium as a breakthrough. He was aware of the changes television was creating in American society; thus he wasted little time in establishing TV as his dominant communication priority. Eisenhower presided over sweeping changes in the techniques and traditions of presidential communication. He was the first president to deliver televised "fireside chats," hold TV news conferences, conduct televised cabinet meetings, and hire a presidential TV consultant. Ike established the first White House TV studio and was the first president to actively engage in televised "photo opportunities." His 1956 reelection campaign defined much of what is known today as the "television campaign." Only one president since - Ronald Reagan - has left the White House with a higher approval rating from the American public, and Allen credits that achievement to Eisenhower's understanding and use of this new medium. |
| Beschreibung: | Bibliogr. S. 241-250 |
| Beschreibung: | 259 S. Ill. |
| ISBN: | 0807820806 0807844098 |
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| 520 | 3 | |a Dwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's "Golden Age." In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularity was partly a result of his skillful use of the new medium of television to define and broadcast his achievements to the American public. Although John F. Kennedy has often been called the first TV president, Allen argues that Eisenhower rightfully deserves that title. Ike was an avid TV watcher, and he saw the medium as a breakthrough. He was aware of the changes television was creating in American society; thus he wasted little time in establishing TV as his dominant communication priority. Eisenhower presided over sweeping changes in the techniques and traditions of presidential communication. He was the first president to deliver televised "fireside chats," hold TV news conferences, conduct televised cabinet meetings, and hire a presidential TV consultant. Ike established the first White House TV studio and was the first president to actively engage in televised "photo opportunities." His 1956 reelection campaign defined much of what is known today as the "television campaign." Only one president since - Ronald Reagan - has left the White House with a higher approval rating from the American public, and Allen credits that achievement to Eisenhower's understanding and use of this new medium. | |
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Datensatz im Suchindex
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| adam_text | Moss Media
PEACE, PROSPERITY,
amp;PRIME-TIME TV
The University of North Carolina Press Chapel Hill amp; London
CONTENTS
Acknowledgments
Introduction
IX
10Chapter 1 Five-Star Debut in War, New Stage in 1953
Chapter 2 The Business of Persuasion, 1954 28
Chapter 3 Circumventing the Press, 1953-1955 47
Chapter 4 Channeling Modern Republicanism, 1954-1955 64
Chapters No Barnstorming, 1955-1956 86
Chapter 6 Media Whipping the Democrats, 1955-1956 94
Chapter 7 Conventions: A GOP Redefinition, August 1956 110
Chapter 8 Television versus The New America, Fall 1956 127
Chapter 9 Static from Home and Abroad, 1957-1959
Chapter 10 Dropping the Torch, i960
Chapter 11 A Hero s Image Fulfilled, After i960
Conclusion
Notes
Bibliography
Index
A section of photographs can be found following page 109
|
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| spelling | Allen, Craig Verfasser aut Eisenhower and the mass media peace, prosperity & prime-time tv Craig Allen Chapel Hill u.a. Univ. of North Carolina Press 1993 259 S. Ill. txt rdacontent n rdamedia nc rdacarrier Bibliogr. S. 241-250 Dwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's "Golden Age." In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularity was partly a result of his skillful use of the new medium of television to define and broadcast his achievements to the American public. Although John F. Kennedy has often been called the first TV president, Allen argues that Eisenhower rightfully deserves that title. Ike was an avid TV watcher, and he saw the medium as a breakthrough. He was aware of the changes television was creating in American society; thus he wasted little time in establishing TV as his dominant communication priority. Eisenhower presided over sweeping changes in the techniques and traditions of presidential communication. He was the first president to deliver televised "fireside chats," hold TV news conferences, conduct televised cabinet meetings, and hire a presidential TV consultant. Ike established the first White House TV studio and was the first president to actively engage in televised "photo opportunities." His 1956 reelection campaign defined much of what is known today as the "television campaign." Only one president since - Ronald Reagan - has left the White House with a higher approval rating from the American public, and Allen credits that achievement to Eisenhower's understanding and use of this new medium. Eisenhower, Dwight D <1890-1969> - (Dwight David) Eisenhower, Dwight D <1890-1969> (Dwight David) Eisenhower, Dwight D. 1890-1969 (DE-588)118529668 gnd rswk-swf Geschichte 1900-2000 Beeldvorming gtt Communication politique - États-Unis - Histoire - 20e siècle Médias - Aspect politique - États-Unis - Histoire - 20e siècle Presidentschap gtt Televisie gtt Darstellung Geschichte Massenmedien Politik Communication in politics United States History 20th century Mass media Political aspects United States History 20th century Massenmedien (DE-588)4037877-9 gnd rswk-swf États-Unis - Politique et gouvernement - 1953-1961 USA United States Politics and government 1953-1961 Eisenhower, Dwight D. 1890-1969 (DE-588)118529668 p Massenmedien (DE-588)4037877-9 s DE-604 HEBIS Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=005592667&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Allen, Craig Eisenhower and the mass media peace, prosperity & prime-time tv Eisenhower, Dwight D <1890-1969> - (Dwight David) Eisenhower, Dwight D <1890-1969> (Dwight David) Eisenhower, Dwight D. 1890-1969 (DE-588)118529668 gnd Beeldvorming gtt Communication politique - États-Unis - Histoire - 20e siècle Médias - Aspect politique - États-Unis - Histoire - 20e siècle Presidentschap gtt Televisie gtt Darstellung Geschichte Massenmedien Politik Communication in politics United States History 20th century Mass media Political aspects United States History 20th century Massenmedien (DE-588)4037877-9 gnd |
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| title | Eisenhower and the mass media peace, prosperity & prime-time tv |
| title_auth | Eisenhower and the mass media peace, prosperity & prime-time tv |
| title_exact_search | Eisenhower and the mass media peace, prosperity & prime-time tv |
| title_full | Eisenhower and the mass media peace, prosperity & prime-time tv Craig Allen |
| title_fullStr | Eisenhower and the mass media peace, prosperity & prime-time tv Craig Allen |
| title_full_unstemmed | Eisenhower and the mass media peace, prosperity & prime-time tv Craig Allen |
| title_short | Eisenhower and the mass media |
| title_sort | eisenhower and the mass media peace prosperity prime time tv |
| title_sub | peace, prosperity & prime-time tv |
| topic | Eisenhower, Dwight D <1890-1969> - (Dwight David) Eisenhower, Dwight D <1890-1969> (Dwight David) Eisenhower, Dwight D. 1890-1969 (DE-588)118529668 gnd Beeldvorming gtt Communication politique - États-Unis - Histoire - 20e siècle Médias - Aspect politique - États-Unis - Histoire - 20e siècle Presidentschap gtt Televisie gtt Darstellung Geschichte Massenmedien Politik Communication in politics United States History 20th century Mass media Political aspects United States History 20th century Massenmedien (DE-588)4037877-9 gnd |
| topic_facet | Eisenhower, Dwight D <1890-1969> - (Dwight David) Eisenhower, Dwight D <1890-1969> (Dwight David) Eisenhower, Dwight D. 1890-1969 Beeldvorming Communication politique - États-Unis - Histoire - 20e siècle Médias - Aspect politique - États-Unis - Histoire - 20e siècle Presidentschap Televisie Darstellung Geschichte Massenmedien Politik Communication in politics United States History 20th century Mass media Political aspects United States History 20th century États-Unis - Politique et gouvernement - 1953-1961 USA United States Politics and government 1953-1961 |
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