Marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1992
|
| Schlagworte: | |
| Beschreibung: | XXIV, 904 S. Ill., graph. Darst. |
| ISBN: | 0137197179 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV008235772 | ||
| 003 | DE-604 | ||
| 005 | 19990520 | ||
| 007 | t | ||
| 008 | 930923s1992 ad|| |||| 00||| eng d | ||
| 020 | |a 0137197179 |9 0-13-719717-9 | ||
| 035 | |a (OCoLC)318322673 | ||
| 035 | |a (DE-599)BVBBV008235772 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-703 |a DE-11 | ||
| 082 | 0 | |a 658.8 |b K223 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Keegan, Warren J. |d 1936-2014 |e Verfasser |0 (DE-588)123495075 |4 aut | |
| 245 | 1 | 0 | |a Marketing |c Warren Keegan ; Sandra Moriarty ; Tom Duncan |
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1992 | |
| 300 | |a XXIV, 904 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Administración de mercadeo | |
| 650 | 4 | |a Mercadeo | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Moriarty, Sandra E. |d 1943- |e Verfasser |0 (DE-588)124464866 |4 aut | |
| 700 | 1 | |a Duncan, Tom |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-005436581 | ||
Datensatz im Suchindex
| _version_ | 1804122623694602240 |
|---|---|
| any_adam_object | |
| author | Keegan, Warren J. 1936-2014 Moriarty, Sandra E. 1943- Duncan, Tom |
| author_GND | (DE-588)123495075 (DE-588)124464866 |
| author_facet | Keegan, Warren J. 1936-2014 Moriarty, Sandra E. 1943- Duncan, Tom |
| author_role | aut aut aut |
| author_sort | Keegan, Warren J. 1936-2014 |
| author_variant | w j k wj wjk s e m se sem t d td |
| building | Verbundindex |
| bvnumber | BV008235772 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)318322673 (DE-599)BVBBV008235772 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV008235772 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:16:49Z |
| institution | BVB |
| isbn | 0137197179 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005436581 |
| oclc_num | 318322673 |
| open_access_boolean | |
| owner | DE-703 DE-11 |
| owner_facet | DE-703 DE-11 |
| physical | XXIV, 904 S. Ill., graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Keegan, Warren J. 1936-2014 Verfasser (DE-588)123495075 aut Marketing Warren Keegan ; Sandra Moriarty ; Tom Duncan Englewood Cliffs, NJ Prentice Hall 1992 XXIV, 904 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Administración de mercadeo Mercadeo Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Moriarty, Sandra E. 1943- Verfasser (DE-588)124464866 aut Duncan, Tom Verfasser aut |
| spellingShingle | Keegan, Warren J. 1936-2014 Moriarty, Sandra E. 1943- Duncan, Tom Marketing Administración de mercadeo Mercadeo Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing Warren Keegan ; Sandra Moriarty ; Tom Duncan |
| title_fullStr | Marketing Warren Keegan ; Sandra Moriarty ; Tom Duncan |
| title_full_unstemmed | Marketing Warren Keegan ; Sandra Moriarty ; Tom Duncan |
| title_short | Marketing |
| title_sort | marketing |
| topic | Administración de mercadeo Mercadeo Marketing (DE-588)4037589-4 gnd |
| topic_facet | Administración de mercadeo Mercadeo Marketing |
| work_keys_str_mv | AT keeganwarrenj marketing AT moriartysandrae marketing AT duncantom marketing |