Social responsibility in marketing: a proactive and profitable marketing management strategy
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Westport, Conn. u.a.
Quorum Books
1992
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | Literaturangaben |
| Beschreibung: | XIV, 198 S. graph. Darst. |
| ISBN: | 0899306284 |
Internformat
MARC
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| 100 | 1 | |a Samli, A. Coskun |e Verfasser |0 (DE-588)138301913 |4 aut | |
| 245 | 1 | 0 | |a Social responsibility in marketing |b a proactive and profitable marketing management strategy |c A. Coskun Samli |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Westport, Conn. u.a. |b Quorum Books |c 1992 | |
| 300 | |a XIV, 198 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturangaben | ||
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Randgroepen |2 gtt | |
| 650 | 7 | |a Sociale rechtvaardigheid |2 gtt | |
| 650 | 4 | |a Gesellschaft | |
| 650 | 4 | |a Green marketing |x Management | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 4 | |a Marketing |x Social aspects | |
| 650 | 4 | |a Social responsibility of business | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Soziale Verantwortung |0 (DE-588)4055737-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Soziale Verantwortung |0 (DE-588)4055737-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-005431861 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Samli, A. Coskun |
| author_GND | (DE-588)138301913 |
| author_facet | Samli, A. Coskun |
| author_role | aut |
| author_sort | Samli, A. Coskun |
| author_variant | a c s ac acs |
| building | Verbundindex |
| bvnumber | BV008229995 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)25508991 (DE-599)BVBBV008229995 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV008229995 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:16:42Z |
| institution | BVB |
| isbn | 0899306284 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005431861 |
| oclc_num | 25508991 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIV, 198 S. graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Quorum Books |
| record_format | marc |
| spelling | Samli, A. Coskun Verfasser (DE-588)138301913 aut Social responsibility in marketing a proactive and profitable marketing management strategy A. Coskun Samli 1. publ. Westport, Conn. u.a. Quorum Books 1992 XIV, 198 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturangaben Marketing gtt Randgroepen gtt Sociale rechtvaardigheid gtt Gesellschaft Green marketing Management Marketing Management Marketing Social aspects Social responsibility of business Marketing (DE-588)4037589-4 gnd rswk-swf Soziale Verantwortung (DE-588)4055737-6 gnd rswk-swf Marketing (DE-588)4037589-4 s Soziale Verantwortung (DE-588)4055737-6 s DE-604 |
| spellingShingle | Samli, A. Coskun Social responsibility in marketing a proactive and profitable marketing management strategy Marketing gtt Randgroepen gtt Sociale rechtvaardigheid gtt Gesellschaft Green marketing Management Marketing Management Marketing Social aspects Social responsibility of business Marketing (DE-588)4037589-4 gnd Soziale Verantwortung (DE-588)4055737-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4055737-6 |
| title | Social responsibility in marketing a proactive and profitable marketing management strategy |
| title_auth | Social responsibility in marketing a proactive and profitable marketing management strategy |
| title_exact_search | Social responsibility in marketing a proactive and profitable marketing management strategy |
| title_full | Social responsibility in marketing a proactive and profitable marketing management strategy A. Coskun Samli |
| title_fullStr | Social responsibility in marketing a proactive and profitable marketing management strategy A. Coskun Samli |
| title_full_unstemmed | Social responsibility in marketing a proactive and profitable marketing management strategy A. Coskun Samli |
| title_short | Social responsibility in marketing |
| title_sort | social responsibility in marketing a proactive and profitable marketing management strategy |
| title_sub | a proactive and profitable marketing management strategy |
| topic | Marketing gtt Randgroepen gtt Sociale rechtvaardigheid gtt Gesellschaft Green marketing Management Marketing Management Marketing Social aspects Social responsibility of business Marketing (DE-588)4037589-4 gnd Soziale Verantwortung (DE-588)4055737-6 gnd |
| topic_facet | Marketing Randgroepen Sociale rechtvaardigheid Gesellschaft Green marketing Management Marketing Management Marketing Social aspects Social responsibility of business Soziale Verantwortung |
| work_keys_str_mv | AT samliacoskun socialresponsibilityinmarketingaproactiveandprofitablemarketingmanagementstrategy |