The five myths of television power or why the medium is not the message:
The Five Myths of Television Power is a provocative and controversial book. It challenges the conventional assumption, repeated every day, that television dominates American life - if not the life of the entire world. Douglas Davis takes on this belief with arguments that will change the way we all...
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York u.a.
Simon & Schuster
1993
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Schlagworte: | |
Zusammenfassung: | The Five Myths of Television Power is a provocative and controversial book. It challenges the conventional assumption, repeated every day, that television dominates American life - if not the life of the entire world. Douglas Davis takes on this belief with arguments that will change the way we all view television. Is TV-as-we-know-it dying? Douglas Davis contends that television's perceived power is just that - only perception, not fact, grossly exaggerated, and damaging to our national life. In The Five Myths of Television Power, Davis shatters the following myths: TV controls our voting. TV destroys our students. TV is (our) reality. TV pacifies us and keeps us at home. We love TV. Davis analyzes many of television's most famous "events," from the home tapes that recorded the beating of Rodney King and, later, the Los Angeles riots, to the Gulf War, to the Clarence Thomas hearings, to Murphy Brown's illegitimate child and the surprising 1992 elections. Throughout he proves that the medium is hardly omnipotent, crushing all resistance in the viewers who turn it on. Rather, it is "a fat-bellied emperor unclothed, ready to succumb to leaner, looser, more invigorating competition." He warns that "traditional" television, if it remains complacent and unwilling to change, will self-destruct before a host of media and print challengers. The Five Myths of Television Power will stir debate within the TV networks, the new cable TV empires, and among editors, publishers, students of media and the arts, and liberated TV viewers everywhere. Americans are tired of being told that they cannot think for themselves - the hidden message of Marshall McLuhan's books. The Five Myths of Television Power refutes McLuhan. It recasts the relationship of the viewer to television in an entirely new direction - one that empowers the viewer, and one that television executives should heed. |
Beschreibung: | 255 S. |
ISBN: | 0671739638 |
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520 | 3 | |a The Five Myths of Television Power is a provocative and controversial book. It challenges the conventional assumption, repeated every day, that television dominates American life - if not the life of the entire world. Douglas Davis takes on this belief with arguments that will change the way we all view television. Is TV-as-we-know-it dying? Douglas Davis contends that television's perceived power is just that - only perception, not fact, grossly exaggerated, and damaging to our national life. In The Five Myths of Television Power, Davis shatters the following myths: TV controls our voting. TV destroys our students. TV is (our) reality. TV pacifies us and keeps us at home. We love TV. Davis analyzes many of television's most famous "events," from the home tapes that recorded the beating of Rodney King and, later, the Los Angeles riots, to the Gulf War, to the Clarence Thomas hearings, to Murphy Brown's illegitimate child and the surprising 1992 elections. Throughout he proves that the medium is hardly omnipotent, crushing all resistance in the viewers who turn it on. Rather, it is "a fat-bellied emperor unclothed, ready to succumb to leaner, looser, more invigorating competition." He warns that "traditional" television, if it remains complacent and unwilling to change, will self-destruct before a host of media and print challengers. The Five Myths of Television Power will stir debate within the TV networks, the new cable TV empires, and among editors, publishers, students of media and the arts, and liberated TV viewers everywhere. Americans are tired of being told that they cannot think for themselves - the hidden message of Marshall McLuhan's books. The Five Myths of Television Power refutes McLuhan. It recasts the relationship of the viewer to television in an entirely new direction - one that empowers the viewer, and one that television executives should heed. | |
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Datensatz im Suchindex
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any_adam_object | |
author | Davis, Douglas 1933-2014 |
author_GND | (DE-588)130195502 |
author_facet | Davis, Douglas 1933-2014 |
author_role | aut |
author_sort | Davis, Douglas 1933-2014 |
author_variant | d d dd |
building | Verbundindex |
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callnumber-first | P - Language and Literature |
callnumber-label | PN1992 |
callnumber-raw | PN1992.6 |
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callnumber-subject | PN - General Literature |
ctrlnum | (OCoLC)27107596 (DE-599)BVBBV008183851 |
dewey-full | 302.23/45 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 302 - Social interaction |
dewey-raw | 302.23/45 |
dewey-search | 302.23/45 |
dewey-sort | 3302.23 245 |
dewey-tens | 300 - Social sciences |
discipline | Soziologie |
format | Book |
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Throughout he proves that the medium is hardly omnipotent, crushing all resistance in the viewers who turn it on. Rather, it is "a fat-bellied emperor unclothed, ready to succumb to leaner, looser, more invigorating competition." He warns that "traditional" television, if it remains complacent and unwilling to change, will self-destruct before a host of media and print challengers. The Five Myths of Television Power will stir debate within the TV networks, the new cable TV empires, and among editors, publishers, students of media and the arts, and liberated TV viewers everywhere. Americans are tired of being told that they cannot think for themselves - the hidden message of Marshall McLuhan's books. The Five Myths of Television Power refutes McLuhan. 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id | DE-604.BV008183851 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T17:15:57Z |
institution | BVB |
isbn | 0671739638 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005401025 |
oclc_num | 27107596 |
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owner | DE-12 DE-188 |
owner_facet | DE-12 DE-188 |
physical | 255 S. |
publishDate | 1993 |
publishDateSearch | 1993 |
publishDateSort | 1993 |
publisher | Simon & Schuster |
record_format | marc |
spelling | Davis, Douglas 1933-2014 Verfasser (DE-588)130195502 aut The five myths of television power or why the medium is not the message Douglas Davis New York u.a. Simon & Schuster 1993 255 S. txt rdacontent n rdamedia nc rdacarrier The Five Myths of Television Power is a provocative and controversial book. It challenges the conventional assumption, repeated every day, that television dominates American life - if not the life of the entire world. Douglas Davis takes on this belief with arguments that will change the way we all view television. Is TV-as-we-know-it dying? Douglas Davis contends that television's perceived power is just that - only perception, not fact, grossly exaggerated, and damaging to our national life. In The Five Myths of Television Power, Davis shatters the following myths: TV controls our voting. TV destroys our students. TV is (our) reality. TV pacifies us and keeps us at home. We love TV. Davis analyzes many of television's most famous "events," from the home tapes that recorded the beating of Rodney King and, later, the Los Angeles riots, to the Gulf War, to the Clarence Thomas hearings, to Murphy Brown's illegitimate child and the surprising 1992 elections. Throughout he proves that the medium is hardly omnipotent, crushing all resistance in the viewers who turn it on. Rather, it is "a fat-bellied emperor unclothed, ready to succumb to leaner, looser, more invigorating competition." He warns that "traditional" television, if it remains complacent and unwilling to change, will self-destruct before a host of media and print challengers. The Five Myths of Television Power will stir debate within the TV networks, the new cable TV empires, and among editors, publishers, students of media and the arts, and liberated TV viewers everywhere. Americans are tired of being told that they cannot think for themselves - the hidden message of Marshall McLuhan's books. The Five Myths of Television Power refutes McLuhan. It recasts the relationship of the viewer to television in an entirely new direction - one that empowers the viewer, and one that television executives should heed. Tecnología y civilización Televisión - Emisiones - Aspectos políticos Gesellschaft Technology and civilization Television and politics Television broadcasting Social aspects Politik (DE-588)4046514-7 gnd rswk-swf Gesellschaft (DE-588)4020588-5 gnd rswk-swf Fernsehen (DE-588)4016825-6 gnd rswk-swf Fernsehen (DE-588)4016825-6 s Gesellschaft (DE-588)4020588-5 s DE-604 Politik (DE-588)4046514-7 s |
spellingShingle | Davis, Douglas 1933-2014 The five myths of television power or why the medium is not the message Tecnología y civilización Televisión - Emisiones - Aspectos políticos Gesellschaft Technology and civilization Television and politics Television broadcasting Social aspects Politik (DE-588)4046514-7 gnd Gesellschaft (DE-588)4020588-5 gnd Fernsehen (DE-588)4016825-6 gnd |
subject_GND | (DE-588)4046514-7 (DE-588)4020588-5 (DE-588)4016825-6 |
title | The five myths of television power or why the medium is not the message |
title_auth | The five myths of television power or why the medium is not the message |
title_exact_search | The five myths of television power or why the medium is not the message |
title_full | The five myths of television power or why the medium is not the message Douglas Davis |
title_fullStr | The five myths of television power or why the medium is not the message Douglas Davis |
title_full_unstemmed | The five myths of television power or why the medium is not the message Douglas Davis |
title_short | The five myths of television power or why the medium is not the message |
title_sort | the five myths of television power or why the medium is not the message |
topic | Tecnología y civilización Televisión - Emisiones - Aspectos políticos Gesellschaft Technology and civilization Television and politics Television broadcasting Social aspects Politik (DE-588)4046514-7 gnd Gesellschaft (DE-588)4020588-5 gnd Fernsehen (DE-588)4016825-6 gnd |
topic_facet | Tecnología y civilización Televisión - Emisiones - Aspectos políticos Gesellschaft Technology and civilization Television and politics Television broadcasting Social aspects Politik Fernsehen |
work_keys_str_mv | AT davisdouglas thefivemythsoftelevisionpowerorwhythemediumisnotthemessage |