Broadcast copywriting as process: a pract. approach to copywriting for radio and television
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York u.a.
Longman
1984
|
Schlagworte: | |
Beschreibung: | X, 139 S. Ill. |
ISBN: | 0582284562 |
Internformat
MARC
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245 | 1 | 0 | |a Broadcast copywriting as process |b a pract. approach to copywriting for radio and television |
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650 | 4 | |a Publicité - Rédaction | |
650 | 4 | |a Publicité radiodiffusée | |
650 | 4 | |a Advertising copy | |
650 | 4 | |a Broadcast advertising | |
999 | |a oai:aleph.bib-bvb.de:BVB01-005070955 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Weaver, J. C. |
author_facet | Weaver, J. C. |
author_role | aut |
author_sort | Weaver, J. C. |
author_variant | j c w jc jcw |
building | Verbundindex |
bvnumber | BV007717833 |
callnumber-first | H - Social Science |
callnumber-label | HF5825 |
callnumber-raw | HF5825 |
callnumber-search | HF5825 |
callnumber-sort | HF 45825 |
callnumber-subject | HF - Commerce |
classification_rvk | AP 38820 HU 1850 |
ctrlnum | (OCoLC)10021857 (DE-599)BVBBV007717833 |
dewey-full | 659.14 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.14 |
dewey-search | 659.14 |
dewey-sort | 3659.14 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Anglistik / Amerikanistik Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV007717833 |
illustrated | Illustrated |
indexdate | 2024-07-09T17:08:16Z |
institution | BVB |
isbn | 0582284562 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005070955 |
oclc_num | 10021857 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-824 |
owner_facet | DE-355 DE-BY-UBR DE-824 |
physical | X, 139 S. Ill. |
publishDate | 1984 |
publishDateSearch | 1984 |
publishDateSort | 1984 |
publisher | Longman |
record_format | marc |
spelling | Weaver, J. C. Verfasser aut Broadcast copywriting as process a pract. approach to copywriting for radio and television New York u.a. Longman 1984 X, 139 S. Ill. txt rdacontent n rdamedia nc rdacarrier Publicité - Rédaction Publicité radiodiffusée Advertising copy Broadcast advertising |
spellingShingle | Weaver, J. C. Broadcast copywriting as process a pract. approach to copywriting for radio and television Publicité - Rédaction Publicité radiodiffusée Advertising copy Broadcast advertising |
title | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_auth | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_exact_search | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_full | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_fullStr | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_full_unstemmed | Broadcast copywriting as process a pract. approach to copywriting for radio and television |
title_short | Broadcast copywriting as process |
title_sort | broadcast copywriting as process a pract approach to copywriting for radio and television |
title_sub | a pract. approach to copywriting for radio and television |
topic | Publicité - Rédaction Publicité radiodiffusée Advertising copy Broadcast advertising |
topic_facet | Publicité - Rédaction Publicité radiodiffusée Advertising copy Broadcast advertising |
work_keys_str_mv | AT weaverjc broadcastcopywritingasprocessapractapproachtocopywritingforradioandtelevision |